Television

Disney to broaden mobile distribution channel in Southern Europe via Buongiorno

MUMBAI: The Walt Disney Internet Group (WDIG) has inked a mobile content agreement with Buongiorno, a company in the field of multimedia content for telephony and digital channels. This move supports Disney‘s strategy to make its highly creative and engaging content available to consumers in a wide variety of ways.


Under the terms of the deal, Buongiorno will make Disney mobile content such as screensavers, wallpapers, ringtones and games available to consumers across Greece, Italy, Portugal, Spain and Turkey. Content includes Mickey Mouse and Friends (e.g. Goofy, Minnie Mouse, Daisy Duck), Disney Classics (e.g. Cinderella, Peter Pan, Snow White and the Seven Dwarfs), Finding Nemo and The Lion King.


"This agreement with Buongiorno gives consumers another means to access Disney‘s popular mobile content in southern Europe. Buongiorno‘s expertise and local market reach will help consumers find Disney mobile content anytime and anywhere, and we are pleased to add them to our network of distributors," said WDIG Europe vice president of mobile Sunil Gunderia.


"We are delighted to be associated with a leading entertainment company like Disney to help bring their properties to market. Disney content will allow Buongiorno to offer several million customers in southern Europe a unique experience of entertainment on the move. We are looking forward to widening our collaboration to new markets, exploiting Buongiorno and its consumer brand Blinko‘s global network," said Buongiorno Group head of global products Matteo Montan.


According to Informa, an international provider of specialist information and services, the fast-growing mobile entertainment market will be worth $42.8 billion by 2010, of which $11.2 billion will be generated from mobile games.


Disney content will become part of Buongiorno‘s portfolio of over 300,000 services and licensed contents, marketed to a potential target of more than one billion wired and wireless telephone users globally, through a multi-channel strategy that includes direct distribution through the brand Blinko as well as through partnerships with telecom companies and the most important media groups.


All of Disney‘s mobile content will be managed by Buongiorno through B!3A, its proprietary technology platform conceived to design, build, manage and provide high quality services to leading businesses and to mobile consumers globally. B!3A provides a full-blown set of components that allow performing all the main tasks to create a complete digital content marketplace embracing content acquisition, presentation, delivery, reporting, billing and CRM.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/aajtak.jpg?itok=HOxmssOt
Aaj Tak most watched Hindi News channel in 2018

BENGALURU: The most watched Hindi news channel in the Hindi speaking market (HSM)-be it urban (U), rural (R) or combined (U+R) is India Today TV Network’s Aaj Tak during the first 37 weeks of 2018.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/karan.jpg?itok=aZEQwRm6
Discovery India head Karan Bajaj calls it a day

There’s change coming at the top at Discovery India. India head Karan Bajaj has decided to move on to pursue his own entrepreneurial venture.

Television TV Channels People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/limelight.jpg?itok=TILqjJce
LIMELIGHT NETWORKS ANNOUNCES LIMELIGHT REALTIME STREAMING

Limelight Networks, Inc. (Nasdaq: LLNW), a leading provider of edge cloud services, today introduced Limelight Realtime Streaming, the industry’s first globally scalable, sub-second live video streaming solution that is natively supported by major browsers and devices.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/flix.jpg?itok=A0gKojhV
&flix brings to you a story of guilt and revenge with the premiere of ‘Aftermath’, this Sunday!

When a man loses everything, he is capable of anything. Based on true events, ‘Aftermath’, a drama thriller, is a story of guilt and revenge.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/kumkum.jpg?itok=MFQ-slOQ
Zee Anmol continues to lead in Hindi GEC (U+R) in BARC week 37

Zee Anmol retained its leadership position this week in Broadcast Audience Research Council (BARC) data for week 37 of 2018 in the Hindi GEC (U+R) market.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/tlc.jpg?itok=pgvb4uqq
TLC’s ‘Midnight Misadventures with Mallika Dua’ garners huge traction from advertisers

TLC’s India production ‘Midnight Misadventures with Mallika Dua’ has garnered huge traction from marquee advertisers.

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/kids.jpg?itok=D_UxWqN_
Little Singham propagates the importance of Self Defence in Discovery Kids’ School Contact Program titled ‘Little Singham Squad’

Discovery Kids, India’s fastest growing kids channel, announced the launch of an all India School Contact program titled “Little Singham Squad” targeting more than 500+ schools in 11 cities across the country.

Television TV Channels Kids
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/anjana.jpg?itok=xf7d_Yd0
Hero ISL an ideal platform to educate the youth about hydration: Bisleri’s Anjana Ghosh

With the Hero Indian Super League (Hero ISL) is set to kick off on 29 September 2018, a national campaign titled #FanBannaPadega has been rolled out by the organisers to drum up enthusiasm ahead of the fifth edition. The essence of the campaign puts football fans at the heart of the experience and...

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/20/%26TV.jpg?itok=nWl84Tip
&TV gets brand refresh; ad inventories sold out for new shows

Zee took a bold step when it decided to launch channels under a different brand name ‘&’ five years ago. The bet worked and the brand lived. Now, &TV, the GEC, is undergoing a brand refresh with a new lineup of shows as well.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories