CBeebies celebrates 5th birthday in the UK

MUMBAI: UK pubcaster the BBC has announced that its pre-schoolers channel CBeebies, is celebrating its fifth birthday with new shows and a new look.

CBeebies creative director, Michael Carrington said, "We are launching a raft of new, innovative programming alongside our bedrock of family favourites. We have to remember that our audience keeps growing from tot to toddler to tearaway, so our programming needs to grow and change with them.

"While we have globally recognised, award-wining programmes that will continue to be the foundation of the channel, we felt that it was time for a new look and some exciting new programmes for all our viewers."

So the old-fashioned, bare studio sets have gone and the presenters will take up residence in their new home, literally.

Carrington continued, "We want to make CBeebies a home from home for the under six-year-olds. For most young children, their world is quite small and centres on their family house.

"So we‘ve given our presenters a new home and they‘ll present in different places at different times of the day – perhaps the kitchen for breakfast time, the bedroom or sofa for story time and the garage for action adventures after school."

Another major part of the channel‘s new look is its zones. Driven by suggestions from parents and carers up and down the country, CBeebies‘ schedule will now mirror a child‘s activities through the day.

Carrington adds, "We have spoken to a lot of parents and carers and collectively they made one big suggestion to us – to mirror the family rhythms of the day with clear programming for specific ages at specific times. I hope that our new ‘zones‘ should make it easier for our viewers to find all their favourite shows."

The CBeebies online and interactive re-fresh isn‘t far behind. Over the next couple of months the whole CBeebies site will be redesigned with more programme linked content and activities plus the special Grown Ups zone featuring parenting advice and information.

Carrington says, "CBeebies is already the fourth most visited section of the BBC website behind the news, sport and football home pages.

"It will also now encompass CBeebies Radio (which can be accessed via the site or on a DAB radio). I‘m really excited that these new developments and changes allow us to increase CBeebies‘ offering to children under six across all of the BBC‘s broadcasting mediums."


Latest Reads
Watch Rani Mukerji’s ‘Dadasaheb Phalke Excellence Award’ winning performance in ‘Hichki’ only on Sony MAX

After garnering success at the box office and a heart-warming response from the audience, the Rani Mukerji starrer ‘Hichki’ is all set for its Worldwide Television Premiere only on Sony Pictures Networks’ number 1 Hindi movie channel, Sony MAX on Saturday, 26th March at 9pm. Directed by Siddharth...

Television TV Channels Movie Channels
World Television Premiere of Raid on Star Gold

This May, Star Gold to bring the World Television Premiere of Raid. Touted as first Bollywood project to be based on an Income Tax raid, this Ajay Devgn starrer hit will be showcased on 27th May 2018, Sunday at 1 PM on Star Gold.

Television TV Channels Movie Channels
Travelxp explores Nagaland this month; Strictly Street, Krazee Foodie return for second seasons

Travelxp, the world’s leading travel channel, continues to excite its viewers with its popular show ‘Xplore Nagaland’ and new seasons of ‘Strictly Street’ and ‘Krazee Foodie’ as it continues to bring an experience of new places, diverse cultures and exotic cuisine straight to viewers’ living rooms...

Television TV Channels Factual & Documentary
BBC StoryWorks expands into India

BBC StoryWorks, the global content marketing team within BBC Global News Ltd, has expanded into India with staff now based in the country for the first time as part of wider growth across the Asia Pacific region.

Television TV Channels Factual & Documentary
Firstpost turns 7: a look back at the milestones

MUMBAI: India’s leading digital news platform known for its path breaking content and remarkable journalism, celebrates 7 years in the industry. The platform was launched in 2011 by Network18 as an exclusive online news and views website and app accessible across platforms and...

Television TV Channels News Broadcasting
Star to telecast IPL finale on 17 channels, adds Marathi Malayalam feeds

On the evening of 27 May, Star India wants to ensure you see nothing but IPL on your TV screens, no matter where you are or what language you speak. It has roped in Star Pravah and Asianet movies to add two new language feeds for better reach of the IPL 2018 in Marathi and Malayalam respectively.

Television TV Channels Sports
Sunil Lulla joins Balaji Telefilms as group CEO

MUMBAI: Indian production company Balaji Telefilms has appointed Sunil Lulla as its new group chief executive officer. His new role will be effective from 25 May 2018. He will replace Sameer Nair who quit the company to join Applause Entertainment.

Television TV Channels People
Nielsen on changing landscape of global sports

MUMBAI: The global sports industry is undergoing more disruption than ever as a result of ongoing shifts in media consumption, the emergence of new technologies and a rapidly evolving sponsorship market.

Television TV Channels Sports
ITW Consulting appoints Navneet Sharma as president, international strategy, sales & IP development

ITW Consulting, a global sports commerce specialising in crafting and executing multi-faceted brand management solutions across sports, entertainment and media, has appointed Navneet Sharma as president international strategy sales and IP development w.e.f. from May 2018.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories