Television

BBC's charity initiative for children raises ?20 mn

MUMBAI:The BBC has raised ?20,309,747 for its ‘BBC Children in Need‘ programme. The proceeds will go on to make a positive change thousands of young lives.
Celebrating its 30th Appeal, the show marked the crescendo of this year‘s activities through a star-studded feast of family entertainment in order to help raise money for disadvantaged children and young people across the UK.
 
At the helm was Children in Need veteran Terry Wogan who was joined by TV actressses Tess Daly and Alesha Dixon to present the seven-hour entertainment marathon live from London‘s Television Centre, linking BBC studios from across the UK in Belfast, Cardiff and Glasgow as well as broadcasts from venues across England celebrating the efforts of fundraisers all over the UK.


The Appeal Night represents an exciting culmination of fund raising activities for BBC Children in Need, but the total will continue to rise as the money pours in from the thousands of events already held, or scheduled to happen, around the country.


From cake sales in the office to talent contests at school, from sitting in a bath of baked beans to all the bike-a-thons, hop-a-thons, skip-a-thons and the eye-watering wax-a-thons, a huge community of supporters have come together to do something different for Pudsey.


Last year‘s BBC Children in Need television broadcast raised ?20,991,216 million on the night and the 2008 Appeal total eventually topped ?38 million.
 

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