Television

4Kids Ent signs major players to broadcast Dinosaur King

MUMBAI: 4Kids Entertainment, Inc. has signed with key broadcast players from across the world to sell new animation series Dinosaur King.


It was announced by 4Kids Entertainment EVP Brian Lacey after the NATPE ‘08 international TV conference.



The fantasy adventure series, a compelling combination of traditional cel (the transparent sheets used to create hand-drawn animation) and CGI (computer-generating imagery) animation, is now set for broadcast on YTV (Canada), Jetix (Latin America), TV2 (Denmark) and TV4 (Sweden) during the upcoming 2008-09 season.



In the U.S., Dinosaur King airs Saturday mornings on 4Kids TV (FOX), where it has earned strong ratings in the kids‘ 6-11 demo since its September 2007 premiere.


The global broadcast lineup for Dinosaur King already includes Mediaset (Italy), RTL2 (Germany), France 3 (France), Canal J (France) and Jetix (UK, Scandinavia and Spain) among others.


Dinosaur King chronicles the adventures of Max, Rex and Zoe, known as the "D Team," who race around the world to uncover secrets that bring dinosaurs back to life. The biggest challenge for the three young heroes in this unforgettable global race is to find all the dinosaur cards before the nefarious Alpha Gang. Set in the present time, Max, Rex and Zoe are able to transport themselves anywhere in the world to hunt down the coveted cards that have been lost by the time-traveling Dr. Z and his bumbling team of bad guys.

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