India's PFT Clear Media ERP suite to help US' PBS content delivery

India's PFT Clear Media ERP suite to help US' PBS content delivery

PFT

MUMBAI: Prime Focus Technologies (PFT), the technology arm of Prime Focus, announced that its CLEAR™ Media ERP Suite has been selected by Public Broadcasting Service (PBS) to enhance their Network Operations Center (NOC) ecosystem efficiencies and sustainability, with the objective of reducing operational costs for content providers by migrating content delivery, initial QC (quality control) and transcoding operations to the cloud. PBS, with nearly 350 member stations, offers all Americans the opportunity to explore new ideas and new worlds through television and online content.

PFT will deploy CLEAR's Broadcast Cloud and Operations Cloud modules for automating PBS's complete Direct to NOC file delivery process. All short turn external file-based content intended for the NOC will be ingested through CLEAR, thereby streamlining the member station organization's process of receiving media across their ecosystem of content providers. PBS and PFT worked with member station Maryland Public Television to evaluate and deploy the system. CLEAR will also manage core operations like NOC-based media processing, initial automatic Quality Control (QC), delivery, storage and external file transfers. The deployment will also empower PBS's team with a unified dashboard to track the status of business processes throughout the NOC in real time.

"We expect that implementing CLEAR will help us improve operational efficiencies and increase throughput as we move a portion of our content operations to a cloud-based solution," said PBS Operations VP Renard T. Jenkins.

"Increasing the speed and accuracy of the NOC daily tasks, while improving access and visibility throughout the NOC delivery process is a step in the right direction for us. We feel it will enable us to focus on the imminent challenges ahead such as a future redesign and overhaul of PBS' entire Media Supply Chain. We look forward to starting a new chapter in our journey to the cloud."

"We are excited to be supporting the team at PBS as they embrace digital transformation. Tailored specially to meet the content management needs of Media & Entertainment (M&E) enterprises with sprawling supply chains, CLEAR is perfectly positioned to help PBS improve efficiencies, lower costs and better serve their member stations," said Prime Focus Technologies SVP Chris Ziemer.