Technology

AajTak topples Times of India as the top news video page on Facebook

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/07/13/Kalli_Purie-Subrat_Kar.jpg?itok=qx2dL9Pk

New Delhi, 13th July 2017: AajTak-India’s No.1 News channel- has also topped the rankings on the digital space  by  becoming the most popular on social network for continuous 3 months with over 29.7 million video viewership on Facebook in May, 2017. By crossing this monthly viewership mark, AajTak has stormed the digital platform with its exclusive content.

Vidooly, the leading video intelligence software product suite for content creators, media companies and brands, had come up with the report  for MOST POPULAR FACEBOOK VIDEO PUBLISHERS IN INDIA – May 2017  which is categorized into six major genres – Health & Lifestyle, New age Entertainment, Traditional Entertainment, New age - News, Traditional News and Independent creators. The report highlights that the top 100 pages collectively clocked more than 2.8 billion viewership in May 2017.

AajTak has a video viewership of 297,645,571 on Facebook which is way ahead in comparison to the Facebook pages of ABP news and Times Of Indiawhich are ranked in second and third position with 184,526,769 and 114,406,951 viewership respectively.

Commenting on the report, Ms. KalliPurie, Group Editorial Director (Broadcast & New Media), India Today Group said, “AajTak’s leadership on television and on the digital space can be attributed to the brand philosophy of staying true to the promise of being ‘SabseTez’. The consistent focus on speed, user experience and quality of content at Aajtak.in has made it the most preferred for news content”.   

public://f1_2.jpg

AajTak has been instrumental in reaching out to its viewers on traditional media for many years now and this achievement shows the popularity of the channel in the digital world too. There is a constant engagement with the audience on AajTak Facebook page through Discussions, Satire, Backstage Conversations, News Capsules, Photo Blogs, Engagement Posts, TV Primetime Teasers, Primetime Promotions and a lot more.

SubratKar, Co-Founder & CEO, Vidooly commented on the developments saying, ”Over the last 6 months, we have been closely tracking the tremendous growth in viewership of videos on Facebook in India. As expected, News related content dominates all the other genres since Facebook has been playing a pivotal role in shaping up the socio political opinions in the country. We are also seeing a steady increase in independent video creators utilizing the platform, catering to both the urban and rural population. It is a very interesting time in the online video business in India as both YouTube and Facebook are attracting content creators. However; given the fact that Facebook is yet to launch monetization for creators, YouTube still is the place to be if you're looking to make a business out of it."

For further information please contact:

public://f2_2.jpg

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/11/samir%20armaly%20tivo.jpg?itok=bykYFSL3
TiVo renews IP licence with Foxtel, deliver ultimate experience in Australia

MUMBAI: TiVo Corporation, a leader in entertainment technology and audience insights, has announced that Foxtel, Australia’s leading pay-TV platform, has signed a multi-year intellectual property (IP) licence renewal. This agreement offers Foxtel ongoing access to TiVo’s industry-leading...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/28/App-Annie.jpg?itok=hCYCsP8J
India tops in avg app downloads per month

NEW DELHI: A new study shows that Indians led in the number of apps downloaded per month in the first quarter of 201

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/27/VOD.jpg?itok=_oQQtakd
VoD software market may expand to $ 7.5 bn by '22, A-Pac leads

MUMBAI: The global video streaming (VoD) software market size is expected to grow from USD 3.25 billion in 2017 to USD 7.50 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 18.2%. The major factors driving the video streaming software market are increasing traction of VaaS in enterprises...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/23/Bruce%20Chatterley_1.jpg?itok=cyBeUOOm
Senet-SenRa tieup to help CSPs & MSOs for India IoT opportunities

MUMBAI: Senet, the first and fastest growing provider of secure, public, low-power wide-area networks (LPWANs) and Managed Network Services for Internet of Things (IoT) applications supporting the LoRaWAN™ protocol, has announced that it has partnered with SenRa Tech Pvt. Ltd., a Low-Power Wide-...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/22/Virtual%20Reality.jpg?itok=0WLy4HcD
Virtual screens to start replacing TVs & theaters in a year, consumers expect: Ericsson

MUMBAI: Ericsson ConsumerLab has reported that seven out of 10 consumers believe that virtual reality (VR) and augmented reality (AR) will become mainstream in media, education, work, social interaction, tourism and retail. Consumers expect virtual screens to start replacing televisions and...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/16/Untitled-1.jpg?itok=jLZTMoKT
TV & mobile electronics: Domestic prod leaves $ 300bn gap for import

NEW DELHI: The demand of electronic products in India is expected to expand at a compound annual growth rate (CAGR) of 41 per cent during 2017-2020 to reach $ 400 billion by 2020, but the government has to help domestic production.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/15/Anurag%20Dixit.jpg?itok=nEZIRFpy
Principals discuss 'emotional wellbeing' through Teno App

MUMBAI: Teno App, India’s leading free-to-use mobile app for schools, is organizing a panel discussion where reputed educationists will deliberate on the role of educators in promoting emotional wellbeing amongst school students. This panel discussion will also be the first initiative as part of...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/13/Suneet%20Singh%20Tuli-800x800.jpg?itok=AzASKx-S
India uses low-cost Net-enabled devices, Datawind leads: CMR

NEW DELHI: Low rate providers of Internet and tablets DataWind Inc. has claimed the top slot with 34.2 per cent market share in 1Q’ CY 2017, followed by IBall and Samsung at 16.3 per cent and 14.7 per cent, respectively.

Technology Hardware Components
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/12/stb.jpg?itok=iK2P5qOy
GST on set-top boxes & optic fibre down to 18%

The Goods and Services Tax (GST) for set top boxes has been reduced to 18% from the previously announced 28%.

Technology Hardware Set-top Boxes

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories