| Semiconductor manufacturer giant STMicroelectronics
and integrated Digital Television (iDTV) has joined hands with HDIC,
a company of Shanghai Jiaotong University that develops technologies
for digital TV.
The joint venture, 65 per cent owned by ST, will initially consist
of about 20 people, and will be based in Shanghai, China. HDIC will
contribute its existing MBT System Technology of TV Middleware for
the Chinese market, which it has been developing for many years,
as well as head-end software for TV operators, informs a company
release.
Under the direction of CTO Dr. Hongtao Liao, the joint venture
will develop, market, and sell middleware software for digital TV
and STB for both the Chinese and worldwide markets. Dr. Liao, who
spent many years in Europe in charge of various technology developments
before relocating to China, is a leading expert in DTV (Digital
TV) software.
Although primarily focused on the Chinese DTV market, the JV will
also develop non-Chinese versions of middleware, such as OCAP (Open
Cable Access Platform) for the U.S. market and MHP (Multimedia Home
Platform) for European markets, adds the release.
|
