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Technology from News Corp's NDS Group has enabled Korean broadcaster
SkyLife to securely deliver programming to over one million subscribers.
It has become one of Asia's largest and fastest growing pay-TV platforms.
SkyLife launched Korea's only digital satellite TV service in March
2002. Since then it has grown quickly to gain market share of 6.1
per cent of television households. SkyLife research shows that this
growth rate far surpasses expansion of satellite broadcasting in
America, which reached only 3.4 per cent market share after two
years, and only 1.4 per cent market share in Japan in the same time
frame.
SkyLife has stated that it pioneered a new market under challenging
circumstances. The service has grown to one million subscribers
in just one year and eight months. An official release informs that
this is proof that Korean viewers are rapidly accepting digital
satellite broadcasting and welcoming the harmony of broadcast and
communication.
With piracy a continuing problem across the Asia Pacific region,
the security of NDS VideoGuard conditional access has allowed SkyLife
to build their business without concerns about piracy. VideoGuard
conditional access will continue to play a key role in securing
the pay-TV programming of SkyLife and protecting revenue from new
services such as interactive TV states the release.
NDS supported SkyLife to leverage the investment in leading digital
broadcasting technology to offer new services to viewers. In May
2003, SkyLife became one of the world's first pay-TV operators to
launch MHP broadcast services with conditional access. The SkyTouch
DVB-MHP interactive television service is based on VideoGuard conditional
access and runs on the SkyLife Smart Box 2.0 set-top box. SkyTouch
interactive TV service delivers 14 categories of interactive services,
such as games, quizzes, data services, weather forecasts and real
estate prices.
SkyLife has also capitalised on technology to commence a 24-hour
SkyHD high definition channel and mobile services for pay TV reception
in private vehicles. NDS VideoGuard is uniquely able to support
revenue generation through these varied transmission methods the
release adds.
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