California based Tapwave, Inc., a consumer electronics company which claims to be the pioneer in mobile entertainment products has selected the i.MX family of media extension applications processors from Motorola, Inc.

A press release says that Tapwave's new products, designed to entertain users, will hit the market later this year. These products with multi-media features and the ability to wirelessly interact with other devices for game play and personal information sharing will help consumers to manage their busy lifestyles.

Tapwave, Inc. CEO and founder Peng Lim was quoted as saying that the i.MX processor has the best balance of performance, battery life and a high degree of integrated features, along with the ability to drive the dynamic applications his company plans to offer.

The release also adds that Motorola's i.MX and DragonBall™ processors, market leaders in the handheld applications processing segment, offer developers a wide array of integrated multimedia and communications features enabling exceptionally quick development time to prototype and manufacture.

The i.MX supports high quality graphics and video ideal for entertainment, education, business and lifestyle management applications like those featured in the new category of devices from Tapwave.

The i.MX family offers efficient power management to help manufacturers provide consumers a rich experience via rapid, enhanced graphics and digital audio. Design and manufacturing techniques, including a unique architecture and "doze" and "sleep" modes in the i.MX processors translate to less power consumption even for advanced PDA applications.

In addition, other integrated features of the i.MX processors, such as the multimedia extensions and video port, allow manufacturers to use fewer components in their wireless devices, reducing system design time and costs.