California headquartered Liberate Technologies, the provider of open software platforms for enhanced television, and Eurosport, the leading European sports channel, are working together to deliver enhanced programming on the Liberate TV Platform software.

Both companies are demonstrating the enhanced TV features applicable to Eurosport's motorsports event to cable operators -- the LG Super Racing Weekend. Features include the ability to watch in-depth interview video clips on the same screen as the live race, find out more data about the teams, vote on the live action, or listen to different language feeds.

Both parties are also looking at developing similar applications on other Eurosport programming using Mindhouse, a Liberate PopTV Premier Developer Partner. Eurosport claims to be the most widely available channel in Europe, with a reach of over 95 million homes and 250 million viewers in 54 countries. The channel is available via Astra, one of the main European satellites on the basic programming tier of cable networks, and on nearly all existing digital platforms in the UK, Nordic Countries, France, Spain, Italy, Poland, Portugal and Greece. Eurosport simultaneously broadcasts programmes in 18 European languages.

Liberate's software, based on Internet and broadcasting standards, is an infrastructure platform supporting digital consumer services delivered by cable, satellite and telecommunications companies. Liberate's PopTV programme with more than 3,000 registered members in 50 countries claims to be the largest partner programme in the interactive television industry.


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