Specials

Media offices turn tricolour for Independence Day 2014

MUMBAI: The country is gearing up to celebrate India’s 68th Independence Day. The patriotic fervor is in the air. Everything from channels to radio stations, newspapers, magazines and even the digital space have donned the colours of the tricolor.

 

With every individual busy with their hectic lives, Independence Day is the only day where people across the country come together to celebrate regardless of their caste, creed or religion. As the I-Day nears, Indiantelevision.com takes a look at how different media organisations are celebrating this day at their offices.

 

Doordarshan Mumbai

 

* The pubcaster Doordarshan's Mumbai Kenra led by its head Mukesh Sharma  has decided to throw a special Independence Day  eve dinner for a select group of invitees from the cities glitterati and bring in Independence Day, reminding Indians of another generation of what happened when India attained independence on 15 August 1947. A flag hoisting ceremony will follow in the morning on 15 August followed by breakfast.

 

Zee News

 

* Coming up with an innovative exercise for the I-day, Zee News is launching a campaign ‘My Earth My Duty’, under which symbolic plantation will be done at its office and also at locations like Wagah Border, Lucknow, Udhampur and Delhi. The organisation will also have a ‘Best Tiranga Girl and Boy Contest’, awarding the best dressed employees. Meanwhile, the Zee TV office will be accessorised with Tri Colour balloons and all the employees will be treated with sweets for the occasion.

 

SureWaves, Bengaluru

 

* With patriotism in the air, employees at SureWaves, Bengaluru have decided to wear attire that in some ways reflects the Indian flag’s tri-colour on 14 August followed by a get-together in the office where quiz and some impromptu games are planned. The company is also toying with the idea of flag hoisting and is thinking of initiating a drive towards waste management at home. If it can, it plans to bring in an expert who will speak to the company team and their families about waste composting and waste conversion to manure depending on the expert’s availability. They are also trying to distribute small Bundi packets to remind the employees about childhood days in the school.

 

Group M

 

* While India's leading media agency's GroupM's  office has already been decorated with balloons in tri-colour, chocolates will be distributed to the employees.

 

NDTV Good Times

 

* For a special Independence Day celebration, the whole of NDTV Good Times’ office will be seen in ethnic, wearing a mix of saffron, white and green.

 

Tata Sky

 

* The DTH operator has also decided to deck up its office with saffron, white and green balloons, suiting the occasion along with snacks and songs. Knowledge will be tested with a special Independence day quiz.

 

While a number of media offices have something special planned for the day, a few of them like India TV, Times Now, NDTV, Sony, Atria, Star Network’s Kannada GEC – Suvarna have nothing special planned for Independence Day.

 

As different offices celebrate Independence Day in their own special way, we at Indiantelevision.com wish you a Happy 68th Independence Day. We will be donning ethnic wear, sing patriotic songs, ending with the national anthem. Jai Hind!

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/20/MIP-China.jpg?itok=73c7e-XP
MIP China Hangzhou to be held in May next year

PARIS: Reed MIDEM, the organiser of MIPTV/MIPCOM, has launched MIP China Hangzhou, the first ever MIP in China. The new event is designed to foster content development between Chinese and international production companies, as well as provide an intensive educational forum for Chinese media...

Specials Event Coverage Mipcom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/15/IBC.jpg?itok=zTlTqOz4
IBC 2016 scores another triumph

The 49 th edition of IBC 2016 held at Amsterdam’s RAI convention centre between 8-13 September 2016 resulted in streets, hotel lobbies, trams, restaurants, bars, cafes, and even the infamous red light district brimming over with techies and business executives.

Specials Event Coverage IBC2016
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/12/Untitled-1_25.jpg?itok=XPZeOsEn
Ang Lee and the art of 4KHD 3D 120 fps film-making

Ang Lee is an auteur par excellence. His films Crouching Tiger Hidden Dragon and The Life of Pi bear testimony. Lee is open to pushing technology to mount a magnificent tale. Lee was at the IBC here to talk about his latest film Billy Lynn's Long Halftime Walk.

Specials Event Coverage IBC2016
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/Kelly-Humphries_0.jpg?itok=Ex0m4AAp
IBC to Honour NASA at IBC2016 Awards

MUMBAI: IBC announced that it is to give one of its highest awards, the Judges’ Prize, to NASA. Celebrating the achievements of one of the world’s most well known brands, the award will be presented at the ceremony held on Sunday 11 September at the RAI, Amsterdam. NASA’s contribution to the...

Specials Event Coverage IBC2016
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/29/Untitled-1_0.jpg?itok=5URGgsr-
Digital is nothing, says Havas Media’s Tom Goodwin

Tom Goodwin is not happy with the way marketers have abused the word ‘digital.’ In fact, he doesn’t want the word to be used at all. To the roomful of marketing enthusiasts gathered at Zee MELT 2016, who anticipated a lecture on cutting edge technology and the disruption it brings to the brand...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/29/Untitled-1.jpg?itok=8o74_RE1
Ads low in print with greater customer feedback in digital mediums

There was a growth of forty per cent in advertising in the United Kingdom in fifiteen years from the turn of the millennium, but the the print medium saw a fall of 65 per cent in advertising in the same period.

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/27/better-roi.jpg?itok=2feqWDcy
Introducing digital measurement is more a political hurdle, than technical

NEW DELHI: Who is afraid of the yardstick, and an authentic one? The digital media has been a victim of many a misnomers. "Easily measurable" media, for example. The assumption stems from advertisers taking their campaigns' 'views' or social media numbers at face value, and not questioning agencies...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/27/Untitled-1_5.jpg?itok=TITHdaW0
Six principles vital for acceptance of branded content: Vanessa Clifford

NEW DELHI: It’s the business of consumer connect, realistically. Noting that there was a dearth of good branded content and the British media invested 350,000 pounds sterling towards that every year, Newsworks deputy chief executive Vanessa Clifford said the aim should be to provide value to the...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/27/CVL%20Srinivas.jpg?itok=wh93_KFz
Ten commandments for agencies to stay in business: GroupM's CVL Srinivas

MUMBAI: It was hard hitting, the way CVL Srinivas began his address at Zee MELT 2016. With a satirical audio-visual titled ‘The Last Agency On Earth’ (2010), the GroupM south Asia CEO laid down the fundamentals of the ‘change or perish’ ecosystem today’s agencies exist in; bringing down the media...

Specials Event Coverage Occasions

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories