Fremantlemedia to hypnotise broadcasters at MIPCOM 2014 With Stars Under Hypnosis

Fremantlemedia to hypnotise broadcasters at MIPCOM 2014 With Stars Under Hypnosis

CANNES: FremantleMedia is promising to put TV buyers into a trance as it has acquired the global format rights (excluding French speaking territories) to Satisfaction’s Stars Under Hypnosis.

 
During the show, eight celebrities surrender themselves, and their minds, as they enter the world of hypnosis and undertake a series of experiences that hope to amuse and amaze audiences. The French version of Star Under Hypnosis is produced by Arthur for France’s TF1, featured the talented and gifted hypnotist Messmer. The TV event captured audiences and featured of a mixture of live stage events with a studio audience and pre-recorded segments. Having aired over a two hour slot on TF1, the show launched to 5.1 million viewers and outperformed its network share by 27 per cent; 34 per cent in the commercial target and 50 per cent among younger adults.

FremantleMedia director of global entertainment development Rob Clark said: "Stars Under Hypnosis is a fantastic new entertainment format which made me laugh from start to finish. The format is ideal for any network looking for a broad family entertainment show."

The Television Agency producer and founder of Satisfaction, Arthur Essebag added, “Satisfaction is very happy to work with FremantleMedia on Stars Under Hypnosis, and is sure they will do an amazing job selling it all over the world.”

The French version of Star Under Hypnosis featured a variety of experiments that showcased Messmer’s hypnosis powers. Guests were transported by Messmer’s voice and took part in tasks such as hypno-transportation – where the celebrity is hypnotised, transported to an unknown location and then woken to find themselves in a strange and awkward situation, a presenter suddenly being able to speak Chinese and being attacked by imaginary insects, a celebrity hypnotised into thinking that he is a burglar and having the irrepressible desire to steal everything in sight, guests of the show thinking that they are naked on live television and guests being made to think that they are cavemen and whilst being chased by mammoths. Each celebrity was able to watch videos of themselves under hypnosis for the first time during the live TV show.