Inaugural mipcancun a hit


MUMBAI:Television acquisition executives from across Latin America and international distributors praised the inaugural MIPCancun Latam TV Buyers Summit saying its one-to-one meeting format made for efficient business.

40 buyers from 14 Latin American countries came to Cancun to do business with 33 sales companies from Canada, Finland, France, Germany, Italy, Japan, the Netherlands, Mexico, Romania, Russia, Spain, Turkey, the United Kingdom and the United States.

Distributors included industry heavyweights such as A+E Networks, FremantleMedia, BBC Worldwide, Fuji Television Networks, and Viacom International Media Networks.

Reaction from the TV buyers to MIPCancun was upbeat. Construir TV’s Alejandra Marano from Argentina says “I’ve discovered 30 new distributors here in Cancun and am definitely closing acquisitions deals. What’s really great here is that everyone is more relaxed than at big events and really interested in my channel’s needs.”

International distributors also expressed enthusiasm for the new event. “I am very pleased about all the new buyers we are meeting here in Cancun and the efficiency of the event’s 1-to-1 meeting formats," notes Sheila Aguirre, SVP of Content Distribution and Format Sales at FremantleMedia International, one of the first companies to sign up for the event.

“MIPCancun offers a very different style from other major events for the TV industry – more intimate, more private, with lots of occasions for encounters with buyers outside my busy pre-scheduled appointments. Also, I'm meeting people here who don’t attend any other market,” reports Iowanka Sanchez Sprehe, Sales Manager of Global Screen GmbH from Germany.

MIPCancun’s opening conference revealed stats from Eurodata showing the progressive growth of pay-TV in Latin America and the continued popularity of fiction as the region’s dominant genre.

"We're delighted with the extremely positive reaction of buyers and distributors alike to the events' 1-to-1 format and consider MIPCancun a resounding success in terms of the high level of satisfaction expressed by its inaugural participants," says Laurine Garaude, Director of Reed MIDEM's TV Division. “MIPCancun confirms the growing importance of the Latin American market and the enthusiasm among international distribution companies to spend quality business time with channel buyers from across the region.”

Latest Reads

Promaxbda india 2018 announces puja vohra and glenn urquhart as their masterclass speakers

PromaxBDA India has announced its first 2 Masterclass speakers for the 15th edition of its annual conference and awards property in India, which will take place on 23rd May 2018. Speaking at the Masterclass are truTV’s Puja Vohra and creative mastermind Glenn Urquhart.

Specials Event Coverage Occasions
ABBY Awards 2018 shortlists announced

The coveted ABBY Awards that recognizes and rewards excellence across Advertising, Marketing and Media has now announced that the shortlists for the 2018 edition have started being posted, by category.

Specials Event Coverage Occasions
Ficci Frames and market concludes on grand note

The FICCI Frames and the newly launched content market as part of FICCI Frames 2018 concluded on a grand note.

Specials Event Coverage Ficci Frames
Screen Density: Lessons from the world & Exploring new business models

n Day 2 of FICCI FRAMES happening in Mumbai, there was a session on Screen Density in India attended by some eminent panelists consisting of Mr. William Feng, VP, Greater China, MPA, Kurt Rieder, Head-Theatrical Asia, 20th Century Fox, Kapil Agarwal, Joint MD, UFO, Kamal Gianchandani, Chief of...

Specials Event Coverage Ficci Frames
Broadcasters see positive future for TV in India

MUMBAI: The threat of OTT and integrated platform ecosystems like Android TV is at the peak. Its increasing penetration across all age groups may be a threat to the broadcasters in the coming time. But, it isn’t the case yet in India with 64 per cent TV home penetration and much room for growth....

Specials Event Coverage Ficci Frames
M&E stakeholders need to collaborate for growth: Sudhanshu Vats

MUMBAI: If the Indian media and entertainment (M&E) sector, poised to be Rs 2 trillion industry by 2020, is to be a force multiplier and up the present growth trajectory, then all the stakeholders, including the government, need to collaborate sinking differences, according to Viacom18 Group...

Specials Event Coverage Ficci Frames
M&E to cross Rs 2 trillion by 2020: FICCI-EY report

FICCI Frames 2018 saw the launch of its annual media and entertainment (M&E) report, this year by Ernst & Young (E&Y) titled ‘Re-imagining India's M&E sector’ which captures key insights from the exciting and fast growing Indian M&E sector.

Specials Event Coverage Ficci Frames
Ficci Frames 2018: Smriti Irani for highlighting M&E's economic importance

MUMBAI: Even as the Indian media and entertainment (M&E) sector is projected to cross $31 billion by 2020, Minister for Information and Broadcasting (MIB) Smriti Irani said yesterday it is imperative that the country as a whole projected the economic value that the industry lends to the country...

Specials Event Coverage Ficci Frames
New initiatives at FICCI Frames 2018

MUMBAI: The 19th edition of FICCI Frames to be inaugurated by the I&B and Textiles minister Smriti Irani on March 4 is all set to be a grand event. There are a lot of interesting sessions lined up with few new initiatives this year. The annual media and entertainment global convention...

Specials Event Coverage Ficci Frames

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories