YMLH, produced by Optimystix Entertainment, is a daily that will air from 10 pm to 10:30 pm Mondays to Thursdays and revolves around a typical middle class Gujarati family.

The focus is primarily on Pooja Mehta (Shama Sikander) and her quest to fulfill her unconventional (from her family's point of view) dream, which is to become a director like Karan Johar. Pooja has three siblings, two elder sisters (one of whom is already married) and a younger brother. Unlike Pooja, her father Rasik Mehta (Manoj Joshi) has only one dream, which is, but of course, to see his two daughters married and settled in life. He, for one, would not have got his daughters educated beyond the 12th standard, if boys these days didn't demand a smart and educated girl as a wife.

The mother - Sudha Mehta (Vandana Pathak) is shown as an ideal wife, who will vouch for her husband's every word. Needless to say, her aim too is to see her daughters married and settled.

The serial does come as a whiff of fresh air at a time when the saas bahu themes have been done to death. Although the one thing that does stand out as a sore thumb in YMLH is Pooja's 'Gujarati English' accent which tends to get irritating and seems somewhat exaggerated, considering the fact that she is born and brought up in Mumbai and is educated in an English medium school. To hear 'kaemera' for camera and 'acksion' for action is a little hard to digest coming from her. Yes, if her father and mother were shown having that accent, it would still have been passable.

Pooja's sister Poornima (Shital Kothari) whose dream too is to get married is shown as a dutiful daughter and sister. She's ready to rescue Pooja from any trouble and helps around with all the household chores. At the same time, she's also an avid follower of the serials on television and gets quite involved in their lives sometimes!! Pooja's younger brother, much to the dislike of their father, is interested in cooking and is always trying out new recipes.

Well to move on… what is a serial without a vamp these days? Pooja's aunt Jayshree (Tanaaz Currim) who can pass off as a Shobhaa De lookalike in the serial is totally against Pooja and her brattish behaviour. To say the least, they don't get along well at all. Currim's character is that of an aunt who is trying all her resources to find good and suitable boys for her nieces. Marrying off the girls seems to be everyone's concern in this family as is usually the case in most Gujarati families.

Currim's character is that of a GTM (Gujju-Turned-Modern) with a typical accent, which, in her case comes forth as acceptable and is in tandem with the character she portrays. A pinch of malice added with a spoonful of bitchiness coupled with a generous dose of tattling does make her the perfect vamp.

To move on to Pooji's aka Pooja's best friend - Mandeep... oops... Mandy. The duo can be termed as inseparable souls and surely theirs is a friendship to look up to. This Punjabi kudi has always done what Pooja has done. So it comes as no surprise that she wants to take admission to the same college (Saint Martin's) as Pooja, to study direction.

St. Martin's has been portrayed more as a club than a college, where girls in micro mini skirts (pray, weren't they banned in colleges some time back??) and boots look like they've come straight out of a beauty parlour having spent oodles of time, not to mention money there. Again this goes down the throat a wee bit painfully. While at the college; a hip uptown girl verbally attacks and humiliates Pooja and Mandy who have gone to pick up the admission forms.

After being humiliated and labeled as 'verns' (short for vernacular), Pooja and Mandy flee the scene. Pooja is now even more determined to study in this very college to fulfill her dream but unfortunately for her, her aunt happens to be passing by the college and hears her. What's in store for Pooja can well be predicted without difficulty.

Meticulously, the main characters of the serial have been introduced in the first episode and each has a unique characteristic. For starters, as long as YMLH stays away from the oft-repeated family drama theme, it surely has the potential to hook audiences. But if it does tread that way (which it can, keeping in mind the Gujarati backdrop) it may lose its charm.