Soap still sells, says study

Fiction is still the king.

That‘s the verdict of a French study that indicates that of the 1117 new shows launched between September 2001 and May 2002 in eight key television markets, over 40 per cent belonged to the popular genre of fiction.

According to data released by French audience measurement and survey company Mediametrie, Eurodata TV and IMCA, the eight countries covered (UK, the Netherlands, France, Germany, Italy, Australia, the US and Spain) had 13 per cent of all new shows in the reality soap and game show genre. While the broadcast rate of new reality TV programmes remained at the same level as the previous season, the distribution by country remained uneven.

UK‘s Pop Idol was one of the few winners in the reality genre

The survey has been done by New On The Air (NOTA), an offspring of Eurodata TV and IMCA and is a system for continually detecting and monitoring the launch of new fiction, entertainment and factual television programmes. In Germany, none of the six new reality shows launched this

season appear on the list of 15 best new shows of the year, while ZDF‘s Die Affaire Semmeling turned in the new blockbuster soap of the season. In the US too, the big losers in the autumn stir were the new reality TV programmes like Love Cruise, Lost and No Boundaries. CBS‘ Big Brother and Fox‘s American Idol however continued their duel for the top spot in the States, even as fiction remained the dominant genre accounting for 76.1 per cent of new programmes. ABC‘s Dinotopia stayed at the top of the heap among fiction shows.

Spain‘s Yo Soy Betty La Fea was one of the big winners

Spain too is fond of its soaps. The Columbian soap opera Yo Soy Betty La Fea was the best show on Antena 3 for the period, while Operacion Triunfo on TVE1 and the third season of Gran Hermano on Tele5 were trumps this year.

UK experimented with the largest number of new factual programmes (48.3 per cent) including BBC‘s Blue Planet and Walking with Beasts and reality type historical re-enactments like The Edwardian Country House and The Trench. ITV was instrumental in raising the number of soaps on radio networks to nine with the launch of Night and Day. UK however showed a high degree of tolerance for the reality genre making a success of shows like Pop Idol, Soapstars, Fat Club and the third season of Big Brother.

Fact more popular than fiction - BBC‘s Blue Planet held its own against soaps

Making a qualitative analysis of the kind of heroes portrayed in the shows, NOTA observes that whether it be a hero, anti hero, lawyer, police officer or neighbour, it is the human element that comes through most shows.

Latest Reads
Experience space with BBC's new VR experience

The BBC is giving you a chance fly. Home - A VR Spacewalk is an interactive virtual reality (VR) experience launched today for the HTC Vive and the Oculus Rift, and is available to download for free via the Steam Store and the Oculus Store.

Television TV Channels Factual & Documentary
Sony BBC Earth presents the Best of 2017

Sony BBC Earth revisits some of its most popular episodes of the best shows in a special programming line-up titled Best of 2017 starting 18 December 2017, every night at 7 pm and 11 pm.

Television TV Channels Factual & Documentary
Increased revenue from traditional media boosts Shemaroo numbers

Integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 18.3 percent higher year-on-year (y-o-y) consolidated total revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18, the quarter under review) stood at Rs 1,345.7 million as compared with Rs 1,138.6 million in...

Television Production House Film Production
21st CF spins-off into new live news & sports co Fox

MUMBAI: After the blockbuster acquisition of 21st Century Fox by The Walt Disney Company, the former has announced that it will spinoff into a new brand Fox’ that will seek to replicate its own success in the newly focussed verticals of live news and sports brands. Using fiscal 2017 as a base, the...

Television TV Channels News Broadcasting
With Star India, Disney emerges as India's largest M&E firm

MUMBAI: Unlike the US, where the merger of The Walt Disney Co and 21st Century Fox’s entertainment assets is between two near equals, the scenario in India is totally different. 21st Century Fox’s India venture Star India is a $1.7 billion dollar media and entertainment behemoth while Disney India...

Television TV Channels People
Disney to buy 21st Century Fox assets for $52.4 billion

The Walt Disney Co has set up a $52.4 billion, all-stock deal to acquire 20th Century Fox and other entertainment and sports assets from Rupert Murdoch’s empire.

Television TV Channels Movie Channels
MOVIES NOW brings #StopDreamingAndStartWinning with 100 Mania Season 5 for its viewers

Movies Now, India’s english movie channel, rings in the festive season with its property ‘100 Mania’, beginning Friday, 15 December at 9pm. In its 5th season, the channel has curated a line-up of some of the biggest Hollywood blockbusters like Furious 7, Jurassic World, Disney’s The Jungle Book,...

Television TV Channels English Entertainment
SPN India to telecast Real Madrid vs Barcelona at 4:30 pm

Less than two weeks to Christmas and Sony Pictures Sports Network (SPSN) launches its “Christmas Comes Early” campaign as a build-up to the biggest football clash of the year, El Clasico.

Television TV Channels Sports
PEN to launch Hindi music channel Dream TV

MUMBAI: Despite the glut of pure-play Hindi music channels on television today, Popular Entertainment Network (PEN) is adding one more to the fray. The new channel, called Dream TV, will provide 24-hour programming.

Television TV Channels Music and Youth

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories