Big B, Maddy, Manoj or SRK??

(Posted on 18 October 2005)

India TV please stop treating every star's birthday as a one-day cricket match? It was fine for them to go overboard with messages and profiles on the occasion of Lata Mangeshkar and Amitabh Bachchan's birthday.

Now to my amazement I find them doing the same for all star birthdays! Hema Malini is undoubtedly a super-icon. But even she would have been embarrassed by the encomiums that poured out ad nauseam from the night before the birthday. The wah-wahs went on until well into the end of the following day.

Sadly the channel has neither the clout nor the presence of mind to get the personality whose birthday is being celebrated. The day India TV carried out its sting operations against poor but foolish Shakti Kapoor, the channel lost its credibility and foothold in the film industry. So many industry bigwigs have personally told me they don't want to be seen anywhere near the channel.

Sting operation gone phut? I think the channel should restrict itself to flaunting footage on tarnished politicians. The Junta Ki Adaalat with Bihar's notorious politician Mohd Shahabuddin didn't spare the dubious politician. Anchor Rajat Sharma grilled the visibly-uncomfortable man for a good half-hour on all the serious allegations against him.

By all means pull down the politicians' trousers. They deserve it. Film personalities are a different breed. They aren't answerable to the public, at least not in any direct and socio-defining way.

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Aaj Tak got Amitabh Bachchan in conversation with Prabhu Chawla on the occasion of the former's birthday. For once Mr Chawla was relatively softspoken and kind. Words flowed out with arresting generosity about how Mr Bachchan is bigger than the biggest. "You can loan money to the RBI, if you want," the anchor was over-the-bill.

Mr B protested and brushed off the compliments with a smile.

Mr Chawla tried to start the conversation with lines of the interviewer's father's poetry. "Er, let me do that," Mr B suggested tacitly and went on to recite Harivanshrai Bachchan's poetry as though it was invented for this specific occasion.

The thing about an average Bachchan interview is that it's never average.

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Did Rajiv (Wooden) Khandelwal really leave Kahiin To Hoga to be part of that bomb called Time Bomb? One feels sorry for the people involved with this flamboyant fiasco. They surely mean well… International terrorism and all. But they don't seem to have a clue as to how an audience could be snared into suspense.

The snare switches to a feeling close to a sneer. Last week, Khandelwal had to pretend he was with the terrorist (played by Akash Deep, another Ekta Kapoor breakaway gone to waste who sneers and snarls so hard you suspect he equates villainy with hamming). Khandelwal had to beat up his screen-wife, threaten to poke a knife in her eye and throw acid in her face, while the villain watched happily.

S&M meets espionage.

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Give us the Saas-Bahu tales any day… Or the game shows which are getting gloriously prize-friendly. Now Madhavan will be hosting Sony's Deal Ya No Deal and he's quite kicked by the idea. "It won't be easy. Not with Mr Bachchan's game show being on. I believe even Shahrukh Khan and Manoj Bajpai are going to host game shows. So which one would I as a viewer want to switch on to? And to make matters even tougher, I won't have my script written on the show. It will all have to be improvised on the sets, glitches and all. So I can make a fool of myself quite easily. Fortunately I've quite a lot of experience on television in the past. At the start of my career I hosted a game show called Tol Mol Ke Bol. So I know the medium quite well."

The high profile male brigade on telly !!!!

Does he feel TV will downscale his status in Bollywood? "Certainly not! Let's not underestimate the reach and power of the home medium. In every country where Deal Ya No Deal is shown it's hosted by a big name. I think doing a game show will build on my following."

Adds Sony business head and executive vice president Tarun Katial, "Yes, we're doing a game show. Deal Ya No Deal is our version of Deal Or No Deal, the number one game show in the world. I visited Spain recently to check out the show there, and now in France… it's a phenomenal event. Why Madhavan? Because we needed someone young boyish intelligent and who is able to connect instantly with the audience. The world over, the hosts have been young genial and energetic. Madhavan fitted the bill. One or two other names, including Saif Ali Khan, were initially thrown around. But once the project concretised it was Maddy all the way. And when he shot the promo with us this week we knew we had made the right choice."

Tarun cuts down all comparisons with KBC. "Deal Ya No Deal isn't a bit like any other game show we've seen from any part of the world. And believe you me; it wasn't expensive to buy from its international original copy holders. We at Sony are on the look-out for shows that would give us a profile distinct from our competitors. When we started Fame Gurukul we were sneered at for attempting something so outlandish. And now that's one of our highest rated shows."

Katial admits that Sony hopes to consolidate its position further with Deal Ya No Deal. "It will add considerably to Madhavan's fan following, that's for sure."

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On Saturday, Zee's Sa Re Ga Ma Pa (which I firmly believe has better singing contestants than Fame Gurukul) went to a mall for a performance. Frazzled anchor Shaan didn't know which to praise more. The mall or the contestants. He focused more on the mall, telling us how nowadays everything from shopping to dating was done at these public places.

Thank God Shaan wasn't asked to endorse condoms.

(The views expressed here are those of the author and indiantelevision.com need not necessarily subscribe to the same)

(Rajeev Khandelwal pic by VICKY AHUJA)
(Pictures courtesy: www.manojbajpai.net, www.thehindu.com, www.santabanta.com, www.indya.com, www.shahrukhkhan.org)

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