| MUMBAI:
MTV will air the most awaited and talked about cricket league…the IPL! Get
ready for a month long line up of the most competitive cricket, MTV ishtyle! Catch
the action live, with minute to minute updates, regular highlights and… BAKRA!!!!
MTV
BAKRA GOT YOU AGAIN! MTV,
India’s leading multimedia youth platform, known for its unpredictably hilarious
property, MTV Bakra, celebrates April Fools Day with the IBL - The ‘Indian
Bakra League’ - an MTV Bakra Din Special! Keeping with the ‘cricketing’
flavor of the month, with IPL, MTV unleashes a Bakra on everyone… cricketers,
commentators and fans! What’s more, for the first time in the history of
Indian television, only Bingo advertisements will play out on the channel all
day through April 1st! Hosted
by Cyrus Broacha, get ready for a day long play out of cricketing bakras, featuring
the team of Virendra Sehwag, Rahul Dravid, VJs Ayushmann and Jose, Vinod Kambli
hitting wickets and getting hit wicket! Linked by Captain Broacha across a 1 hour
special with multiple repeats not just on April 1, but as individual gags across
a fortnight. Says
Vaibhav Vishal, Associate Vice President-Shows, MTV India, “Bakra defines
the trademark MTV irreverence, and we are glad to have Bingo with us as our partner
in crime to hit those boundaries and bowl those bouncers. Watch out for the slips
and silly points of the Indian Bakra League on 1st April as MTV and Bingo stump
unsuspecting cricketing Bakras through the day, including the new MTV VJs Jose
and Ayushmann!” MTV
Bakra was originally a small segment on the channel called ‘True Lies’
.Taking off from the success of the segment it was eventually made into a brand
new independent show - MTV Bakra, and the rest, as they say, is history! The show
has only got bigger and crazier with gags across various cities, colleges, catching
Bakras across the social spectrum… the regular and the famous! The
early days of MTV Bakra where one saw Cyrus Broacha play various barber shop gags,
were some of MTV Bakra’s greatest moments. Many a time, the Bakras have back
fired on Cyrus leaving him in embarrassing situations which led to gags being
played on him with the help of extremely willing celebrities! Watch
out, you might just be next! Tune
in to ‘MTV & Bingo Indian Bakra League’, an hour long MTV Bakra
Din Special, to catch your favourite laugh out loud moments at 3pm on April 1st,
2009! And if you still crave for more, there are Bakra gags being played through
the day! | 