| MUMBAI:
Think you the know Kannada music? Here’s your chance to prove it! Bangalore’s
Radio City 91.1FM, Bangalore’s No. 1 music station, brings to you a first
of its kind music challenge - Music Na Khiladigalu. RJ
Pradeep, host of Whatte Fun Mornings from 7:00 am to11:00 am and RJ Vinayak, host
of City Maathu from 5:00 pm to 9: 00 pm each believes that they play the best
music for the Bengalureans in their shows. Now it’s a chance for the listeners
to choose their Music na Khilladi by participating in the contest started on June
29 to July 11, 2009 and to vote for their favourite RJ who makes them sing along
with the music they play. Music
Na Khiladigalu is interactive and not only invites votes from the listeners supporting
their favourite jocks playing their favourite music but also invites suggestions
and allows listeners to choose their playlist. There
are big names of Sandalwood supporting the activity with Sudeep, Gurukiran, Ramya,
Chetan, Indrajeeth Lankesh, to name just a few, supporting the jocks playing their
favourite music. They are sharing with Radio City exclusive unreleased music,
making of songs, never before heard trivia to add their support to the activity. The
fun on the station continues as both jocks are trying to out do each other by
getting the jewels of music on each of their shows. Specially remixed music, new
music, unique trivia, the works! Talking
about the initiative Mr. Rana Barua Executive Vice President & National Head
Programming said, “We are known in the competitive market space as the first
to initiate a spark of differentiators through the kind of music we play and our
different activities. And with Music Na Khiladigalu we have again set ourselves
apart from others. As FM radio’s music experts, music has always been our
forte and this is clearly reflected in our music-led programming innovations and
the music we play. Our playlists are extensively researched and honed to provide
Bengalureans the music they really enjoy. The fact that Bengalureans spend highest
time spent listening to Radio City is a testimony to this”. Tune
in to Radio City 91.1FM and cast your vote. Voting does not require voting booths,
long queues and indelible ink, it is as simple as by typing SMS RCBLR P /V to
57007.P is the short code RJ Pradeep and V is for RJ Vinayak. The lucky listener
can win loads of exciting prizes such as Bikes, Home Theatres, Mobile Phones,
Restaurant and shopping vouchers and special Radio City’s RJ merchandise
- mugs, T-shirts, Button Buddies and loads of other interesting give aways. To
win all these exciting gifts, all the listener has to do is keep voting for the
RJ who plays their favourite music or send him suggestions on how he can make
his music better. A
sustained focus on understanding listeners and leveraging the synergies of music
expertise and innovative programming, allows Radio City to deliver a unique listening
experience and be an integral part of the lives of listeners. Aggressively looking
at spreading the Radio City experience across the country, Radio City 91.1FM is
committed to growing the market and creating superlative content for premium audiences. | 