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MUMBAI:
India's only international music and lifestyle channel and Rayban,
jointly present their 3rd endeavor of Rayban Vh1 Global Music Xpress.
Conceptualized by Viacom Brand Solutions, Global Music Xpress is
India's biggest music initiative ever! With the back to back success
of tours with British R&B artist Jay Sean and British singer
Laura Critchley, Rayban Vh1 Global Music Xpress moved a step further
and invited the very popular Indie rock and pop band 'Goldspot'
to India! Goldspot kick started their India tour on 18th February
in Mumbai and will be followed by Pune, Hyderabad and Bangalore
on the 20th, 21st and 22nd February respectively.
Goldspot,
a Los Angeles based band is led by Indian born Siddhartha Khosla
(songwriter and lead singer). Hailed as "the best band to come
out of America in years", they are a classic mix of Bollywood,
the U.S. west coast and British guitar pop. And that's not it, Goldspot
have also done the soundtrack for the popular motion picture 'The
President Is Coming.' Their songs 'Rewind' and 'Friday' have been
used in various soundtracks of hit shows like The O.C., Gossip Girls,
etc. An alternate version of "Tally" was released commercially
in June 2007 featuring A. R. Rahman's Bollywood Orchestra, and was
received with plaudits from UK press like Q magazine and The Guardian.
The band has also played at the Glastonbury, O2 Wireless, and V
Festivals throughout the summer of 2007 and performed in India at
the One Tree Festival in February 2008. To add to glitz, in 2008,
Goldspot received a nomination for Vh1 India's "Favorite Indian
Artist" award.
Says
lead singer, Siddhartha Khosla, "We are very excited to tour
across India. I want to thank you -- all of our fans in India --
for all the support you've given us. It's because of you that our
songs 'Friday' and 'Rewind' and our album 'Tally of the Yes Men'
are such a success in India. We'll be playing all the music that
you love, plus brand new tracks from our upcoming album (to be released
this year) and a surprise song in the set! Keep a track of us at
www.myspace.com/goldspot and find us on facebook for all updates.
I also want to thank Vh1, and Ray-Ban for bringing us out to India."
Speaking
on the initiative Ferzad Palia, Associate General Manager, Vh1 India
says, "Our partnership with Rayban has been triumphant and
we are delighted to successfully bring down International talent
that we believe in. Goldspot is an immensely popular international
band with India roots and we're bringing them home for a 4-city
tour. I'm sure Indian audiences across the country will find Goldspot
a treat to their eyes."
On
the association, Sudhanshu Arora, Marketing Manager, Ray-Ban Sun
Optics India Ltd. says, "Rayban, 'the official style partner
of the music fraternity', is proud to be associated once again with
RayBan Vh1 Global Music Xpress. It has always correlated itself
with music aficionados who display power, passion and energy for
the music culture. We are taking this partnership one step forward
and presenting an upcoming talent in global music- Goldspot. Rayban
will continue with its legacy of exposing the best in music talents
across all genres through this partnership."
Aditya
Swamy, Senior Vice President, Viacom Brand Solutions, says, "GMX
is a platform we have specifically designed for Ray Ban which allows
the brand to connect with urban cool audiences while leveraging
the international equity of Vh1. Ray Ban gets to engage with their
consumers in a real 'touch n feel' manner in a high energy environment,
while for Vh1 it is an opportunity to reinforce our position as
the ultimate authority in international music. All of this while
Goldspot gives the crowd a memorable evening with their unique sound.
These set of gigs will definitely be something to remember."
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