| MUMBAI:
MTV Hero Honda Roadies 5.0 - the baap of all rides meets its end at Kuala Lumpur
and Ashutosh Kaushik, the seedha-saadha village boy was declared the ultimate
Roadie! The exhilarating journey which began with a big bang in Goa finishes off
with an explosion in Malaysia where the most laid-back no non-sense guy turned
out to be one of the ultimate schemers of MTV Hero Honda Roadies 5.0.  This
small town 'dhaba-wala' went through three rounds of auditions in Delhi, Lucknow
and finally Jaipur where he was chosen on account of his astounding ape-like antics.
The simpleton thought airports had platforms and was unsure whether he'd get food
on the flight! Along with the Thai-boxing escapade he was the only Roadie who
got away with not eating the nauseating oriental fare. Love at first sight was
just a village fairy tale till he set his eyes on fellow Roadie, Sonel! So at
the end of it, third-time-lucky Aashu had first-hand luck all the way. Even though
he wore his heart on his sleeve, his mind was on the game and feet on the ground,
showing true Roadie spirit all through the journey! Says Ashish Patil, General
Manager MTV India and VP Creative & Content, "After a 16 week long grueling
journey full of action, adventure, fights, betrayals, drama, accidents, romance,
jealousy across 3 countries - MTV Hero Honda Roadies 5.0 reached its climax. Where
two friends fought it out to find the last Roadie standing. This has by far been
the most explosive season of Roadies!"
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an ecstatic Ashu, "Roadies ne mujhe joh sikhaya hai woh mein apni puri zindagi
mein nahi seekh paata. Duniya ki sair bhi ho gayi aur naye dost bhi ban gaye!"
The Roadies have come a long way with the hard-hitting reality of dangerous tasks
and even more dodgy contestants. Every vote-out was a bitch-fest, filled with
back-stabbing and lying. In the midst of all the bogus comradeships and phony
flirt-trips there did surface friendships, bhaicharis and a whole lot of love
stories! Says
Raghu, AVP, Shows-MTV, "Throughout the journey crafty schemes, devious plots
and blatant deception all lived in harmony. Roadies is a reality show that not
only tests how strong you are physically but also mentally. This is time around
the tasks were more dangerous and the game more twisted and Aashu outsmarted them
all!" MTV
Hero Honda Roadies 5.0 showed an astounding 60% increase in viewing, rating over
this season and has a fan following of over 1,50,000 members on Orkut and 13,000
members on Facebook. The mere popularity of Roadies has generated an underground
cult following that discusses each Roadies Episode, contestants, the task and
much more. For more information on MTV Hero Honda Roadies 5.0 and to apply for
auditions for the 6th season log on to mtvindia.com/roadies. The
5th season of MTV Hero Honda Roadies, presented by Hero Honda Karizma, rolled
out with telecom partner Airtel and associate sponsors Wrangler Helmets, Mountain
Dew, Wrigley's Doublemint, Garnier Fructis and Sony Ericsson. The partners on
'MTV Hero Honda Roadies' 5.0 include IBN7, Red FM, PVR, Giftmate, Zapak and Café
Coffee Day. | 
