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MUMBAI:
Celebrate Republic Day with the Indian television premiere of the
captivating and gripping animated movie, Ben 10: Secret of the Omnitrix,
on India’s number one kids’ channel Cartoon Network on
26 January, 2008 at 11:00 am and 6:00 p.m. A Cartoon Network original
show, Ben 10 launched on the Network on 10 October, 2007 and immediately
went on to become one of the most popular characters with kids’
across India. In fact, within fourteen weeks of launch, Cartoon
Network became the No. 1 national channel during the show’s
telecast. And now in its first ever animated movie, Ben 10: Secret
of the Omnitrix - our young hero, Ben Tennyson, travels through
the galaxy in search of the creator of the Omnitrix after accidentally
setting it to self-destruct. Debuting as part of Cartoon Network
Theatre, Ben 10: Secret of the Omnitrix, with the combination of
all the heroic forces in a single Ben 10 movie, makes for ten times
the drama, action and fun of one.
 The
show airs every Wednesday to Friday at 6:00 pm. on Cartoon Network
and it is interesting to note that both boys and girls in the age
group of 4-14 years have added to the programme’s viewership
almost equally.
Created
at Cartoon Network Studios in Burbank, California, Ben 10 follows
the exciting adventures of 10-year-old Ben, who discovers a strange
alien device resembling a wristwatch called the Omnitrix inside
a crashed meteorite. Once “the watch” permanently locks
itself on his wrist, Ben discovers that he can transform into 10
different fantastic alien beings, each with unique powers and abilities—but
only for 10 minutes at a time and all the while retaining his 10-year-old
mind and personality.
As
Ben learns to control these new powers, he decides to use them to
right wrongs and fight evil. Once in a while, however, he can’t
resist being a kid and using his new abilities to satisfy his curiosity.
Fortunately his grandfather Max and cousin Gwen are there to keep
him in check and bail him out of trouble when he needs it.
Cartoon
Network and POGO are part of the Turner bouquet of channels in India.
Having shaped kids’ television in India, with the launch of
Cartoon Network in 1995, Turner created another milestone by launching
POGO, a multi-genre channel, created exclusively for kids’
in India and their families in 2004. Recognized as the resident
kids’ experts with a 360-degree presence through successful
on-air and on line presence, ground-events, promotional licensing,
product licensing, theme parks, publishing, CD ROMS, etc, Cartoon
Network and POGO, with an intelligent mix of live action, documentaries,
movies and animation, offer a complete entertainment package for
kids in India. Turner Broadcasting System Inc., a Time Warner company,
is a major producer of news and entertainment products around the
world and the leading provider of programming for the basic cable
industry.
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