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MUMBAI:
BIG 92.7 FM, Delhi's 100 Chartbuster Station in keeping with the
'Vibe of the City' ~ 'Love is in the Air' this Valentine's Season
is offering is celebrating it with its listeners is true BIG style!
Through an innovative on air contest, aptly titled 'Fosla ka Ghosla'
(Fosla in local Delhi lingo is a term used for a frustrated one
sided lover!). Through the contest, 4 lucky people will find their
love matches on air to make 2 happy couples!
And
that is not all, the 2 couples get a Charter Plane Ride to Agra
which will be preceded by a Limousine pick up from their residences
and followed by a romantic dinner, a quixotic package this Valentine's
day for the love birds!
The
couples also get to contest each other by checking for their compatibility
and level of romance which will be measured through creative messages
that they dedicate to each other. The couple with the most innovative,
fascinating and romantic Valentine's message will have their pictures
adoring a popular city Hoarding
Mechanism
of the contest:
- February
6, 2008 onwards: Singles, ready to mingle and looking for a date
can answer a simple question on the chartbusters being played
and get lucky. To participate, SMS BIG <space> FOSLA your
answer and send it to 55454
- February
11-13, 2008: The Love Marathon short-listing of prospective candidates
takes place on air, BIG 92.7 FM.
- February
13, 2008: The winner names get declared…and they gear up
for the joy ride of their life!
Speaking
on the occasion, Mr. Punit Mathur, Station Director- BIG 92.7 FM,
New Delhi said, "Through this initiative, we are giving our
listeners an opportunity to have the best Valentine's Day ever,
firstly by helping them find a suitable partner followed by the
exotic day package. What better way than to visit one of the Seven
Wonders of the World and the symbol of love – Taj Mahal, on
a charter flight! It is our constant endeavor to offer listeners
the best entertainment package – whether on air through our
100 Chartbuster format or on ground through offerings of this kind,
which are a true Life Banao for them!"
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