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GQ to be launched in India

 

BANGALORE: TThe world's most successful, up-market men's magazine, GQ, will launch an Indian edition later this year, said Jonathan Newhouse, Chairman of Condé Nast International. GQ India will be the second Condé Nast title in the country, following the overwhelming success of Vogue, launched last September.

"Indian Vogue rapidly dominated the women's magazine market, far surpassing expectations in both circulation and advertising. It has given us the confidence to start a second title, and GQ is the logical choice" said Nicholas Coleridge, Vice President of Condé Nast International.

GQ's entry both coincides with and reflects the red-hot expansion of the luxury market catering to Indian men ­who are earning and spending like never before, driving consumption in Asia's third largest economy. Sensing the immense opportunities and latent aspirations, a slew of luxury fashion and global lifestyle brands have entered the fray, and GQ, with its historic understanding of this market, is the perfect vehicle for upscale brands to partner with.

First published in the USA in 1957, GQ has led the men's lifestyle magazine market for 50 years. Urbane, upscale, occasionally irreverent and always stylish, GQ has kept men of taste and affluence around the world up to date on the best in fashion and grooming, celebrity, sports, travel and motoring. It is known for the highest standards in feature writing and photography, winning awards the world over. And its status as a byword for men's style is unparalleled. With a combination of Indian and international content, GQ India will help the discerning Indian male discover and develop his sense of style and individuality.

Alex Kuruvilla, Managing Director of Condé Nast India said, "There is a huge vacuum in the men's luxury magazine space: we have been inundated by requests from advertisers and readers to launch GQ in India. Like its international counterparts, GQ India will be stylish, opinionated and celebrate the finest journalism India has to offer."

Sanjiv Bhattacharya has been appointed Editor of GQ India. Raised in the UK, Sanjiv has written extensively for British GQ, where he served first as features and then contributing editor. Having spent the last 8 years in Los Angeles, his print work has been widely read both in the UK and the USA in titles like Details, the Los Angeles Times, Marie Claire, the Daily Telegraph and the Observer among others. Prior to joining GQ, Sanjiv recently completed a book for Simon & Schuster and presented an investigative documentary for Channel Four in the UK.

Brendan Allthorpe has been appointed Art Director of GQ India. Having worked in publishing since 1995 in Australia and the UK, Brendan has had extensive experience in the men's market. He was formerly the Art Director of GQ Russia which was rewarded with the highest circulated figures since its launch, during his tenure.

Che Kurrien has been appointed Senior Editor of GQ India. He comes from Reuters where he was a correspondent and before that at Time Out Mumbai as Assistant Editor and Indian Express as Staff writer. Che has a post-graduate degree in journalism from New York University.

Iain Ball has been appointed Features Editor of GQ India. Iain has worked as Chief Copy Editor Vogue India and previously as Consulting Editor to TimeOut Delhi, Assistant Editor to Time Out Mumbai, and Copy Editor / staff writer to the Indian Express.

GQ India is one of the many magazine launches planned by Condé Nast International for 2008. The others, previously announced, include Vanity Fair in Spain, Tatler in Russia and Condé Nast Traveler in Greece.

 
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