Television

CNN-IBN reaffirms the numnero uno slot

New Delhi, September 4, 2006: CNN-IBN, has reinforced and consolidated on its No. 1 position in the English news genre. The latest TAM report indicates that CNN-IBN has achieved a leadership position across the day in all markets, taking a lead ahead of its competitors. As per the latest TAM report (Week 34, August 20 ? August 26, 2006) available, CNN-IBN leads with a market share of 37% (TG Male 25+ All India).

Source ? TAM, Target Audience ? Male 25+

MARKETS: All Markets

Week 34, August 20 ? August 26, 2006

Day part Channel Channel share
0700 ? 2400 CNN-IBN 37%
NDTV 24x7 33%

Highlighting the success Rajdeep Sardesai, Editor-in-chief, CNN-IBN said ?It is a moment of pride and delight for all of us and it just accentuates the faith that the viewers have in our content. We consider this success as an encouragement to take the process of newsgathering a step higher. It?s the commitment to good journalism that will always count, and that?s where we always try to measure ourselves against,?

About CNN-IBN

TV18 and Time Warner have joined hands to bring CNN-IBN, India?s first and very own world-class English news channel, headed by one of the most credible faces of news journalism, Rajdeep Sardesai. CNN-IBN brings news as well as feature programs. With editorial and network resources across every nook and corner of India and the globe, CNN-IBN is committed to bring to the discerning Indian viewer only the best of television journalism.



For further information please contact:

Parul Bhasin/ Namrata Bhalla PR Pundit, New Delhi

Tel: 93502 65351 / 9873313613

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