| 1. Amrita TV on Tata Sky : Amrita TV is now available
on Tata Sky Channel No.867 across the country. Amrita TV is already available
on Dish TV platform nationally ,as also on prime band in the Malayalam bouquet
in Kerala. Many cable operators across the country and abroad are showing keen
interest to carry the channel due to positive viewer response for numerous programmes.
2. "Top 10 at Ten News" Launched : Amrita TV launched a unique news
show at 10 pm which showcases the Top 10 stories for the day.Being a format which
is new to Malayalam television, the programme has generated considerable interest
among viewers and opinion leaders for the selection of stories and the focus that
each story gets by way of in-depth analysis. "Top 10 at Ten News" has
been in the forefront with "Exclusives" and "Breaking News"
ever since it was launched.One of the news on milk adulteration, finally resulted
in the banning of 11 milk brands in Kerala 3.Client-Agency Conclaves :
To coincide with completion of first year and to present the channel's bouquet
of programmes for the Onam festival period, Amrita TV organised Conclaves of Clients
and Agencies at Mumbai,Trivandrum and Kochi which was well-attended.An exclusive
program was also conducted at Trivandrum for key officials in government enterprises,departments,ministries.
4. Amrita TV in the News : Every month all leading newspapers and magazines
including the web media provide extensive coverage to the channel's programmes,
perspectives and people. 5. New Programmes: To rekindle public interest
in the age-old traditions of our land, Amrita TV launched a new programme, "Sandhyadeepam",which
has been very well -received. Likewise to refresh viewers of the timeless values
of our epics,channel started telecast of the Malayalam version of the mythological
serial, "Mahabharatham" 6."Super Star" Update :To
handle the huge wave of viewer response for Amrita TV's mega music talent show
"Super Star" ,a web blog was created.The blog has seen overwhelming
interaction from across the world in terms of formation of fan clubs for the Super
Star Contestants,Judges,Anchor and predictions by viewers on the weekly outcomes
of the elimination rounds et al.Please click here for the blog. A.Sushil
Kumar Global Head-Marketing & Communications, Amrita Television, Gandhi
Nagar, Vazhuthacaud, Thiruvananthapuram - 695 014. Kerala. India. www.amritatv.com |