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TNS reinforces collaboration with Esomar

 
New Delhi, 2nd March 2006...TNS, a world leader in market information has confirmed its participation in Asia Pacific's largest market research industry conference being held this year in Mumbai and will be co-sponsors of the Welcome Dinner for all delegates. Bringing together market research specialists from around the region to exchange ideas and share perspectives on key Asian issues, the three-day event organised and hosted by global industry body ESOMAR in cooperation with the Market Research Society of India (MRSI) will see TNS Chairman Asia Pacific, John Smurthwaite, share insights into the regional market research landscape at the Grow India! event on 19th March

"Strengthening our collaboration with ESOMAR through increased participation in such events both reflects and reinforces our commitment to lead the drive for industry growth," says Smurthwaite. "Our brand proposition is that we deliver the 'sixth sense of business' to our clients so it is only fitting that as a core source of the critical insight required to affect change in business, TNS be closely allied with such an important industry event."

Expected to attract several hundred market research professionals from across Asia Pacific, the 2006 ESOMAR Asia Pacific conference offers delegates the unique opportunity to meet, learn, exchange ideas and discuss the big issues in the region. Through presentations from senior business leaders, top-level roundtable discussions and a series of workshops lead by some of the most renowned worldwide specialists in market research, the event will focus on providing a better understanding of the tremendous changes that are currently taking place in Asia including issues surrounding fieldwork and data collection as well as exploring the most recent breakthroughs and theories in market research.

Themed 'Enabling Asia's Change Vision', the 2006 ESOMAR Asia Pacific conference will be held from March 19th to March 21st at the JW Marriot Hotel in Mumbai. TNS will be represented by a regional team including sector and solutions experts as well as country leaders.

For further information on ASIA PACIFIC 2006, please visit ESOMAR website: www.esomar.org

About TNS

TNS is a market information group. We are the world's largest custom research company and a leading provider of social and political polling. We are also a major supplier of consumer panel, TV audience measurement and media intelligence services.

TNS operates a global network spanning 70 countries and employs over 13,000 people. We provide market information and measurement, together with insights and analysis, to local and multinational organisations.

We combine our specialist sector knowledge with expertise in the areas of new product development, motivational research, brand and advertising research and stakeholder management to bring our clients up-to-the minute, internationally consistent information.

We think differently to help our clients build competitive advantage, making TNS the sixth sense of business.

www.tns-global.com

About ESOMAR

ESOMAR is the world organisation for enabling better research into markets, consumers and societies. With 4000 members in 100 countries, ESOMAR's aim is to promote the value of market and opinion research in illuminating real issues and bringing about effective decision-making. www.esomar.org.

 
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