Sahara Samay NCR left
Delhi Aaj Tak as Number 2
New Delhi, July 28 2006: Sahara Samay NCR, the
24-Hours Delhi and NCR-centric news channel from the bouquet of Sahara Samay has
witnessed No. 1 position followed by Delhi Aaj Tak. According to the latest ratings
of TAM media (29th week i.e, July 16th - 22nd, 2006), Sahara Samay NCR has acquired
3.4 % of market share whereas Delhi Aaj Tak's market share has dropped to 3%.
Other channels on the league are Total TV and S1 having 1.6% market share each.
Being
a year old player in the cutthroat world of Hindi news channels, Sahara Samay
NCR has gained a reasonable amount of market share in the last few months. According
to Shri Satish Dwivedi, Head, Sahara Samay NCR, "We are glad that Sahara
Samay NCR has acquired the No1 slot. I feel that those news channels, which bring
exclusivity to the programs, become successful. Here in Sahara Samay NCR, we believe
in localization of the news that communicates with viewers from various strata
of life. The channel has developed a rapport with its audiences by understanding
the television audience, which is clearly reflected in our creative programming.
"
TAM media is an autonomous body, which decides the ratings for the
Television Channels. Rankings are based on the data known as GRP (Gross Rating
Point). For futher Information Contact:
Ms. Gayatri Goswami / Ms.
Giti Tyagi
Corporate Communication
Sahara India Pariwar
Mobile: 9313419100
/ 9313042361
Office: 0120-2598849, Fax: 0120-2444237 | 
