| Mumbai, July 25,
2006: New research released by eBay India, India's leading online marketplace,
shows that nearly 31% of eBay sellers or 12,800 Indian entrepreneurs including
many businesses, make a primary or secondary source of income selling on eBay
India. An independent survey was conducted in June 2006 by AC Nielsen with eBay
sellers across USA, Canada & Asia-Pacific. Indian entrepreneurs are
rapidly embracing the internet in search of successful online business opportunities
with around 38% of the current eBay India sellers quitting their jobs to sell
on eBay! As many as 9% of eBay sellers see eBay as their primary source of income.
Highlights of the survey include:
" 75% of eBay India sellers
sell as individuals, out of which 65% use eBay as their only online sales channel.
" Some key reasons eBay India sellers choose to sell online are:
¢
54% believe eBay helps to reach more potential customers
¢ 40% find that
eBay is easy to use
¢ 39% felt the flexibility to work according to their
free time is a key reason to sell online
¢ 37% felt that the possibility
to run businesses from home
" 72% eBay India business sellers however,
choose to sell on eBay to increase their personal income, 55% to do something
they are passionate about and 51% to be independent. Gautam Thakar, Country
Manager, eBay India Marketplace says, "India is a nation of entrepreneurs
and they are embracing the internet & eBay to find cost-effective and simple
solutions for creating an online business and accessing more customers. eBay provided
them with a global marketplace and access to 203 million potential buyers. The
zero upfront investment required to start an eBay business attracts the entrepreneur
in every Indian and has helped thousands of Indians join the 1.3 million eBay
sellers who make their livelihood on eBay." The net savvy Indians are
turning from bricks and mortar to smart clicks and are taking advantage of:
"
Low start up costs - all a business needs is a computer, an internet connection
and a digital camera to get started
" Low-cost marketing - eBay sellers
can reach millions of potential customers with little or no marketing costs -
eBay brings the buyers on the business' behalf
" High velocity of trade
across categories Learn more about how to start an online business by logging
onto www.eBay.in/sellercentral About eBay India
eBay India (www.eBay.in),
India's leading online marketplace, is India's biggest online trading community
where anyone can sell or buy almost anything. eBay India is a trading platform
offering auctions, fixed price and classifieds modes of person-to-person trading.
There are a wide range of products listed on eBay India in an array of categories
including Apparels & Accessories, Beauty & Health, Bollywood Memorabilia,
Books & Magazines, Cameras & Optics, Cars & Bikes, Coins & Stamps,
Computers & Peripherals, Consumer Electronics, Fitness & Sports, Home,
Tools & Appliances, Jewellery & Watches, Mobiles & Accessories, Movies
& Music, Musical Instruments, Services & Real Estate, Toys, Games &
Baby, Travel, Tickets & Vouchers, Video & Computer Games & Everything
Else. eBay India is a 100% subsidiary of eBay Inc., The World's Online Marketplace®. About
eBay
Founded in 1995, eBay created a powerful platform for the sale of goods
and services by a passionate community of individuals and businesses. On any given
day, there are millions of items across thousands of categories for sale on eBay.
eBay enables trade on a local, national and international basis with customized
sites in markets around the world. Through an array of services, such as its payment
solution provider PayPal, eBay is enabling global e-commerce for an ever-growing
online community. eBay is The World's Online Marketplace®. For
interviews with an eBay spokesperson or sellers of eBay India please contact:
Deepa
Thomas /Sneha Deshpande Mythili Rao/Anushri Dubey
eBay India Vaishnavi Corporate
Comm unications
Ph: 66690000 Ph: 66568716
Email: dthomas@ebay.com mrao@vccpl.com/adubey@vccpl.com
sndeshpande@ebay.com mrao@vccpl.com | 
