| Mumbai, January 6, 2006---iMARK Public Relations,
with specialization in travel and tourism PR, investment promotion
and destination marketing has made its debut with the prestigious
Government of Dubais Department of Tourism and Commerce Marketing
(DTCM) account. iMARK also bagged the prestigious Dubai Shopping Festival
2006 travel trade promotions project within the first week of its
operations.
iMARK is headed by Rajiv Desai as its Chairman & CEO with Carl
Vaz as the Chief Operating Officer. The company has commenced operations
with offices in Delhi and Mumbai and has ambitious plans to become
Indias leading travel & destination marketing practice.
Both Vaz and Desai have been associated with DTCM interests in
India for the past eight years. We started 2005 with Comma
Consulting and now we formally launch iMARK. Together these two
companies will cater to the new and emerging PR needs in India.
While iMARK will provide specialized communications for the travel
& tourism, investment promotion and destination marketing sectors,
Comma will continue to provide high-level consulting services in
media relations, development communications, public affairs and
the management of corporate communications said Desai.
In Carl, we have the right experience and expertise that
is required for a specialized PR company like iMARK. His experience
of 14 years in sales, marketing, advertising and the PR industry,
deep understanding of destination marketing and promotional management
business will be very useful for iMARKs clients. We expect
the travel and tourism segments to grow rapidly in the years to
come and iMARK will be at the leading edge in helping clients with
their global and Indian marketing plans, Desai added.
Our mission is to provide clients in the tourism, aviation
and hospitality industry with the highest standards of service through
our knowledge pool that include media relations and marketing communications
counsel. Destinations targeting the ever growing Indian outbound
market will find iMARKs in-depth travel trade relation management
programmes and marketing counsel a critical component of their marketing
strategies for India added Vaz.
iMARK and Comma Consulting are subsidiaries of Rajiv Desai and
Associates Private Limited.
* * *
For further information please contact:
Carl Vaz (iMARK Mumbai)
Mob: 09821095523
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