| Mumbai, Wed, Feb 1st , 2006 - STAR Plus the biggest
, leading entertainment channel of the country; yet again proves and
establishes its leadership, when 20.41 million people across the nation
tuned-in to watch television's biggest event of the year Hero Honda
12th Annual Star Screen Awards during the first fortnight of the year
on January 15.
By bringing together the biggest and the best of Bollywood stars
on the biggest and the best television channel- STAR Plus, swept
away the lions share from its competitors as the award show gained
the television ratings of 9.6, a clear 27% growth from the last
year show (Source: TAM Media Research). In 2005 STAR Plus established
the channels' domination in the television events category. The
top-ten rated events of the small-screen were all on Star Plus in
2005. Now, the channels success with its highest ratings for the
industry's first and biggest award show of the New Year has just
vindicated its claim, once again making the channel an undisputed
leader in the category.
STAR's continuous innovation in programming and its consistent
efforts to entertain its viewers differently, has ensured channels
success and leadership in the year 2005 and now with the highest
rated event of the year-2006 already in its pool the channel is
well on its path to raise the bar for itself as it reaches and far
exceeds its own standards.
So stay tuned for more entertaining shows from STAR Plus, as the
party has just begun!
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