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Dragons: A Fantasy Made Real, which aired on Discovery Channel
earlier this month, has garnered high viewership. |
Dragons: A Fantasy Made Real received higher viewership than Star
Movies, HBO and MTV, all news channels and even general entertainment
channels like Star One, Sab and Sahara One.
Dragons garnered 32 per cent channel share in CS4+ and 39 per cent
in AB15+ as per Tam data for week 32, Sunday, 8 pm to 10 pm, CS4+,
All India market. This was also more than 60 per cent ahead of Star
Movies and almost twice that of HBO, the release states.
The highest rated show in the week amongst the international channels,
it recorded higher viewership than many programmes and movies across
other channels including Mummy Returns and Home Alone 3 on Star
Movies, MTV Khamosh, MTV Mobbed, Keen on KANK on NDTV 24x7. (Source
Tam: 07:00-23:59, Week 32, CS 4+, All India).
Discovery Channel has staked its claim to the number one position
in the last eight weeks amongst all international channels taking
into account all viewers and all day across India. (Tam: CS 4+,
All India, Week 25-32, 07:00- 23:59 hours)
Dragons: A Fantasy Made Real aired on Sunday, 6 August at 8 pm.
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