Television

Double Whammy for music lovers from Vh1

Mumbai, 27th August 2005: Whether you think hip hop is the “phattest” or rock is “so cool, dude” Vh1, India's only international music and lifestyle channel has it covered with not one, but two, opportunities of a lifetime. Choose between attending the ‘Hip Hop Honors 2005’ awards in New York and winning a special invitation to an invitees-only Bon Jovi Listening Session for their new album in Amsterdam!

‘Hip Hop Honors 2005’ is the world’s biggest celebration of the best Hip Hop talent, and one winner from India, along with a companion, will witness this Holy Grail of hip hop in glitzy New York. That’s not all! The winner will be treated to an All Access visit, literally, right from pre-show rehearsals, to backstage access and then the final show itself with the world’s baddest and most entertaining hip hop stars! Who could ask for more!

Ticket 2 Ride with

Bon Jovi contest

Ends: 16th September ‘05

How to participate: Watch out for the Bon Jovi Smiley on Vh1 & SMS JBJ to 6882

Ultimate prize: Trip for two to Amsterdam to attend a Bon Jovi listening session

Or get scratch cards at participating outlets and win goodies



So if hip hop is da thing for you, SMS HHH to 6882 and answer questions. You could snag an Apple iPod - there’s one to be won every day. And if you want the ultimate whammy, there’s always the chance that you and a companion could win 'All Access at Hip Hop Honors 2005’.

All Access: Hip Honors 2005 contest

Ends: 14th September ‘05

How to participate: SMS HHH to 6882 and answer questions

Ultimate prize: Trip for two to New York & an all-access pass to the Hip Hop Honors 2005 awards with access to pre-show artist rehearsals & backstage pass

Or win an Apple iPod everyday



But if you’re a rocker dude or chick, Vh1’s ‘Ticket 2 Ride’ gives you the chance to win an all-expenses paid trip for two to Amsterdam to attend an exclusive listening session with the Jersey Boys! The winner, along with a companion, will be the first to hear tracks from Bon Jovi’s latest album “Have a Nice Day”. All that you have to do is visit Coffee Day Xpress, Sify Max and Planet M and get a scratch card which could get you discounts on the new album CD, posters, Spykar goodies, vouchers from Speed or kick-ass Bon Jovi merchandise. Or spot the Bon Jovi Smiley featured on the new album cover on Vh1 and SMS JBJ to 6882.

Keertan Adyanthaya, General Manager, VH1 India said, “The Vh1 on-screen experience is just the tip of the iceberg. Our viewers get to rub shoulders with the world’s biggest stars through these two contests. It’s all about bringing the experience closer to music fans and since we’ve come in, we’ve got our viewers a lot closer to their idols with concerts in India by Sting, Knopfler, Satriani and Ticket 2 Ride contests with U2 & 50 Cent.”

All Access: Hip Hop Honors 2005 is brought to you in Association with Brylcreem and Adidas, Travel & Hospitality Partner Thomas Cook, Ground Partner Coffee Day Xpress, Broadband Partner Sify Max and Preferred Music Destination Planet M.

Ticket 2 Ride with Bon Jovi is Presented by Hyundai Getz in Association with Speed from Bharat Petroleum, Spykar Jeans, Onida Poison, Travel & Hospitality Partner Thomas Cook, Ground Partner Coffee Day Xpress, Broadband Partner Sify Max and Preferred Music Destination Planet M.

Make the most of these twin opportunities. Tune in to Vh1. As if you needed an excuse!

About Vh1

An MTV Networks India channel, Vh1 is India’s only 24-hour International Music and Lifestyle channel, providing music buffs with their daily dose of celebrity and pop culture. Launched in January 2005, the channel today reaches over 12 million homes across India and is growing rapidly to reach many more. Vh1 has brought the best international music to India, coupled with the biggest stars, the juiciest stories and the latest in your favourite artiste’s life. With an exhaustive music library spanning over 30 years and genres like flower power, punk, rock, reggae, hip hop, pop and many more, Vh1 customizes its music and program mix to appeal to Indian tastes. Globally, Vh1 is available across over 113 million households in 131 territories.

For further information, please contact: Ruchi Verma at Perfect Relations, 24367155, 9820885653, E-mail: rverma@perfectrelations.com

Rositha Dsouza,

Associate Image Manager

Perfect Relations

402 - 'A' wing, 4th floor,

Mhatre Pen Bldg.,

Senapati Bapat Marg,

Dadar (West),

Mumbai - 400 028

Tel - (022) 24367155/ 7943, 24210298/ 0613

Fax - (022) 24384564

Mobile - (0) 9820471522

email rdsouza@perfectrelations.com

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