Television

Luminarc associates with NDTV GOOD TIMES' 'Bachelor's Kitchen' to promote use of healthy and stylish tableware

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2015/08/12/octrel69.jpg?itok=f7E3IBiN

Luminarc, the French tableware brand is the associate sponsor of the show ‘Bachelor’s Kitchen’ on NDTV Good Times starting October 18th, 2013.

Anchored by celebrity host and Chef Aditya Bal, the new show aims to transform kitchens into creative workstations with explosive new ways to make everyday food a joy to cook and share. Complementing the gourmet delight on the show will be the new stylish and trendy range from Luminarc.

Inspired by its French lineage, the Luminarc range exudes French style, sophistication, cuisine, creativity and aspiration. The brand offers a wide range of tableware, drinks ware and kitchen accessories and enjoys revealing the secrets of the art of entertainment around the table. Assisted by French innovation and creativity, the brand’s wide variety of offerings appeal to all ages and all desires and create a perfect meal atmosphere for every occasion. Lively and consumer friendly, the brand adds that perfect touch to the lives and homes of people it touches.

Speaking on the association, Ajay Dhyani, Marketing Manager – Indian sub-continent, said, “We are excited about our association with NDTV GOOD TIMES. Luminarc is a world’s leading brand in tableware industry and we are pleased to be part of the show which will enable the viewers to understand the nuances of using healthy cum trendy tableware. It’s time that people became conscious about the importance of using healthy tableware and also understand that tableware is no longer a “behind the cabinet” product. Trendy and stylish tableware is as much a statement as any other lifestyle product is.”

Luminarc offers a wide range of shapes, styles and patterns which are easy to use and store. The brand offers a wide variety of dinnerware, drink ware and other kitchen accessories and this show will provide Luminarc an opportunity to showcase its stylish & trendy range and also highlight how healthy Luminarc’s products are. Unlike other products in the market, which may be of low quality, Luminarc products are carefully designed using non-toxic (lead free) enamels and are 100% food safe. The range is perfectly tempered making it three times stronger and highly heat resistant.

Speaking about the channel’s association with Luminarc for the show Arati Singh, Channel Head , NDTV Good Times said, “The channel’s new offering Bachelor’s Kitchen will see celebrity chef Aditya Bal making cooking so simple that everyone can try their hand at it and each episode helps you plan an entire meal full of quick, easy and mouthwatering dishes. The association with Luminarc was an obvious choice as the brand offers innovative and stylish kitchen accessories which perfectly compliment the gastronomical delight on the show.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/20/IPL-2017%20%281%29_0.jpg?itok=6bGpZAhN
IPL 2017 auction: Ben Stokes, Tymal Mills top overseas buys, Karn Sharma biggest Indian buy

England’s all rounder Ben Stokes at Rs. 145 million (RPS) followed by compatriot Tymal Mills at Rs. 120 million (RCB) were amongst the top foreign buys, while Indians player Karn Sharma was picked by MI for Rs. 35 million at the Indian Premier League (IPL) 2017 auction that began in Bengaluru...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/20/Big-Little-Lies%20%281%29.jpg?itok=T6WzQH0j
Star World Premiere HD set to air 'Big Little Lies'

Star World Premiere HD is now all set to premiere one of the most awaited series of the year –Big Little Lies on 21 February at 10 pm.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/20/Vikas-Handu%20%281%29.jpg?itok=bzbhX7if
Vikas Handu joins India TV as VP digital strategy

Vikas Handu has joined India TV as a vice president, Digital Strategy. Prior to this he had been heading product and technology at The Indian Express group. He will report to Ritu Dhawan, MD and CEO, India TV.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/20/Living-Foodz%20%281%29.jpg?itok=YoEyleUL
Living Foodz partners with 'All Things Nice' for the 5th Edition of 'Celebrating India's Finest'

All Things Nice hosted the 5th edition of ‘Celebrating India’s Finest’ to recognize the winners of the ‘Indian Wine Consumer’s Choice Awards’, 2017, in association with lifestyle partner Living Foodz. The premium lifestyle channel is set to bring this unique experience to it’s viewers for the first...

Television TV Channels Specialised and Niche
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/19/pepsi-ipl%20%281%29.jpg?itok=xgcsPsUr
IPL: BCCI interim admin issues directions on player auction

BCCI's Committee of Administrators (CoA) on Sunday issued the following directions in respect of the upcoming IPL Player Auctions to be held in Bengaluru on 20th February 2017:

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/19/raj-nayak.jpg?itok=D-QNNKzN
BT Media distributing Colors HD to Sky UK subs

BT Media & Broadcast, the global media services business of BT last Friday evening announced its association with Viacom18, one of India’s fastest growing entertainment network, to bring its flagship Hindi general entertainment channel, Colors, to Sky TV subscribers in the UK in High...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/17/india-tv%20%281%29.jpg?itok=HWCANXFr
India TV rules Hindi News, ABP dominates Hindi Rural

India TV toppled Aaj Tak in the Hindi News genre taking the number one position. In this week’s data, India News gave way to News18 to feature in the top five channels list.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/17/vivo%20%281%29.jpg?itok=-DHigbci
Sony Six to telecast IPL player auction live

The sports cluster of Sony Pictures Networks India (SPN) is all geared up to broadcast the Vivo IPL 2017 player auction live and exclusive. The auction will be aired from Bangalore on 20 February 9 am onwards on Sony Six SD and Sony Six HD channels.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/17/IPL%20%281%29.jpg?itok=Fq9zVbYr
BCCI releases RFP for service related to VIVO IPL 2017

The Board of Control for Cricket in India (BCCI) has released the Request for Proposal (RFP) for Indian Premier League for the right to be appointed as a media agency in relation to the IPL.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories