Television

Coca-Cola is all set to bring the Football Frenzy to India

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MUMBAI: The Countdown has begun for the arrival of the ultimate FIFA World Cup™ Trophy Tour by Coca-Cola in Kolkata.

Football fans will get a chance to dive into the madness of Football and be part of Football history with a once-in-a-lifetime photo op with the original, solid gold FIFA World Cup™.

The Trophy is currently in Bhutan and is all set to fly to Kathmandu tomorrow, following which it will be coming down to Kolkatta for a 3-day football festivity

Over the last one month, Kolkata has been living the football madness with celebrations across city paras and communities as part of Coca-Cola’s 2014 FIFA World Cup™ Campaign. Special events were held across the city in celebration of Kolkata’s passionate love for the game. Thousands of fans got the opportunity to win tickets to a special Trophy interaction open for consumers, to be held on 23rd December.

The FIFA World Cup™ Trophy Tour by Coca-Cola is on its longest journey to date, visiting 88 countries over a span of 9 months.

On this third global FIFA World Cup™ Trophy Tour by Coca-Cola, World Football’s greatest prize will be travelling 149,576.78 km (That's 3.75 times round the world!!) reaching to over 800,000 people with this special Football experience.

Did you know these facts about the Trophy ?

· The Trophy bears the engraved years and name of each FIFA World Cup winner since 1974

· The authentic, one of a kind FIFA World Cup™ Trophy weighs 6.175 kg and is made of solid 18ct Gold

· The Trophy cannot be won outright - The winners receive a gold plated replica

· The Trophy can only be held by former winners, current winners and the heads of State

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