Television

FOODFOOD joins HyperCITY as Culinary Partner

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MUMBAI: Starting the day with a healthy meal helps keep your appetite in check, say experts. Breakfast is an investment to good health. Eating in the morning helps you stay focused and energized through the busy day. With breakfast you jump start the the day. You may be too busy or just not hungry, but we've found innovative ways to urge you from skipping your morning meal.

FOODFOOD, India’s pioneer food lifestyle channel, with HyperCITY, a leader in the Indian retail sector, brings to you a Breakfast Festival to celebrate health, for entire month of December. 

The retail chain is providing huge discounts on several products across the breakfast category. Starting on December 16th, at HyperCITY, Godbunder, Thane, with your favorite chefs, the fest will compel the consumers to wake-up to a healthy beginning, every day.



“Preparing a healthy sumptuous breakfast is easier than you might think, no matter how busy your schedule. One of these best breakfasts will fit your lifestyle and boost your health and taste buds. We are extremely happy with this wonderful tie up with HyperCity as we have a popular morning show Sunny Side Up which is so much in the lines with the Breakfast Festival, where we share with our audience the importance of the day’s first meal, Breakfast,” said Raj Barua of FOODFOOD.



The FOODFOOD-HyperCITY Breakfast Festival will be held in four cities, an initiative to spread the importance of having your breakfast. Remember, you don't have to sit and meditate at breakfast. It's OK if you read the newspaper or watch TV if that's what you like as your morning ritual. Just make the breakfast experience pleasant.



Darshana Shah, Senior Vice President Marketing, HyperCITY Retail India Ltd said: “We are happy to associate with FOODFOOD Channel for our “Hyper Breakfast Everyday” campaign, as our Recipe & Culinary Partners. We make a perfect combination as HyperCITY is a destination store for all food ingredients for a healthy & scrumptious Breakfast & FOODFOOD Chefs are the masters in converting those ingredients into Yummy, Healthy & Appetizing Breakfast meals.”



So, come join us on December 17th (HyperCITY, Godbunder, Thane), December 18th (HyperCITY, Malad),December 19th (HyperCITY, Vashi) and December 20th (Viviana Mall, Thane)as our chefs Shailendra, Saransh and Shantanu make the morning meal even more appetizing!

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