Kalyan Jewellers set to rewrite jewellery retailing in UAE

MUMBAI: Kalyan Jewellers, India's single largest directly owned retail jewellery chain, is making a spectacular entry into the UAE market, opening six retail outlets on 26th December, 2013 - all in a single day.

The mega event will witness all of its Brand Ambassadors, Amitabh Bachchan, Aishwarya Rai Bachchan, Nagarjuna, Prabhu, Shivaraj Kumar and Manju Warrier gracing the occasion. The company has outlined an investment of over Rs 250 crore (140 million dirham), the single biggest venture ever by an Indian company in the jewellery retail sector in the Emirates. Kalyan Jewellers will open showrooms in Abu Dhabi, Sharjabh, Karama, Qusais, Bur Dubai and Meena Bazar. Going forward, Kalyan Jewellers plans to expand across the region, opening three retail outlets in Kuwait, two outlets in Qatar and one each in Bahrain, Muscat and Oman.

Explaining the rationale for the mega venture, Kalyan Jewellers' Chairman and Managing Director, T S Kalyanaraman said that the basic research for the UAE expansion had been on for some time. "We felt that there was a huge scope in terms of market, availability of products and the customer base." Kalyan Jewellers has long changed the dynamics of the jewellery retailing in India with large format showrooms and higher inventory; a model which it intends to pursue in the UAE as well.

All the showrooms in UAE will have an average space of 5,000 sq ft, spread over two floors. Every showroom will have a dedicated diamond floor, again a first for the Emirates. In its inimitable style, Kalyan Jewellers will unleash an advertising blitz, covering virtually every mass medium.

From the Middle East operations, Kalyan is expecting a revenue of 200 million dirhams for the first three months, ending March 31, 2014. For the next fiscal, it is targeting a turnover 1500 million dirhams. The company is likely to close FY14 with an overall turnover of over Rs 8,500 crore (USD1.4billion approx). Kalyan will open 20 more showrooms in India and 15 more abroad in the next financial year. Beyond its traditional markets of South India, Kalyan has made significant inroads into Maharashtra, Gujarat and key North Indian markets including Punjab, Haryana and Delhi over the past couple of years.

Kalyan Jewellers was recently awarded the most coveted `The Best National Retail Chain 2013' and `The Best Campaign of the Year 2013' by the Bombay Bullion Association.

Latest Reads
Maha Cartoon targets 65 per cent rural HSM via DD FreeDish, 2000 LCOs

Who can forget the Charlie Chaplin show which entertained the world audience of all ages. Maha Cartoon, the first free-to-air (FTA) Hindi cartoon channel targeted at the Hindi-speaking markets (HSM), will be launched on India's largest DTH platform DD FreeDish on 1 November. The new Maha Cartoon...

Television TV Channels Kids
Vikram Chandra steps down; KVL Narayan Rao is new NDTV group CEO

The rumours that were making rounds of Vikram Chandra quitting NDTV have now been put to rest.

Television TV Channels People
Naagin helps Colors capture top position this week: BARC

Backed by Naagin Season 2, Colors was almost close to Star Plus to get the number one position, but, this week, Colors went few steps ahead and grabbed the leadership position and replaced Star Plus in week 42. Even in Urban GECs market, Colors toppled Star and took over the number one position.

Television TV Channels Viewership
SPN India to broadcast Barclays ATP World Tour finals

Sony Pictures Networks India (SPN) will exclusively broadcast the upcoming ATP events in the month of November. The ATP 1000 Paris Masters will be aired live on Sony ESPN channels and will be streamed live on SonyLIV app and website. The ATP 1000 Paris Masters in Paris will begin on 31 October.

Television TV Channels Sports
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories