Mumbai: Till date youve tried to woo a girl with your
now prove to her that you have the perfect
combination of Brain and Brawn. Pepsi Atoms
exciting contest at Malhar, St. Xaviers annual youth
festival gives you that opportunity to display your strength
of mind as well as body. The contest also invites you to come
up with ways to charm a girl of your dreams. Through this
activation at the much talked about fest, Pepsi Atom is looking
out for the perfect Malhar ka Atom.
To participate, just rush to the St. Xaviers College
and catch hold of the Pepsi Atom team. Post registration,
participants will be tested on two categories to qualify for
the Knock out Session- Josh via a physical test
& Hosh via a riddle. Each Knock out Session
will comprise of three rounds physical, mental &
a creative challenge of coming up with ways to charm a girl.
Three winners on August 16 & August 17 will emerge from
these sessions respectively who will be awarded with Aviators
sunglasses. These six winners will then compete against each
other on the evening of August 17 to emerge as the mega winner
of the Malhar ka Atom contest and win the grand
prize, a smart phone.
Speaking about the latest activation, Homi Battiwalla, Senior
Director Marketing (Colas, Juices & Hydration),
PepsiCo India, said Pepsi Atom stands for the Piyo
Josh Mein Jiyo Hosh Mein attitude. Through our latest
activation at, Malhar, we aim to encourage youth to display
their strength of mind as well as body.
Malhar, is one of the largest inter-college youth festivals
in Mumbai, hosted annually by the students of St. Xavier's
College. The fest includes events, cultural contests in literary,
performing arts and fine arts categories, along with a number
of workshops on different themes.
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for interesting Pepsi Atom videos