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MUMBAI:
Prime Focus Technologies (PFT), the global Digital Content Specialist,
has entered into a strategic alliance with South African ISP giant
LaserNet. The agreement will see LaserNet bringing PFT.s CLEAR.
unified content operations platform and supporting services to its
substantial M edia & Entertainment sector clientbase in the
region.
This
alliance reflects a synergy between PFT.s technological innovation
and content operations expertise, and LaserNet.s established client
relationships and network infrastructure. The merging of these complementary
strengths will accelerate the already growing pace of digital transformation
in the South African marketplace.
PFT.s
CLEAR platform will allow content owners in South Africa to add
new revenue streams, drive efficiencies, reduce cost and exploit
content by enabling them to migrate to file-based workflows and
capitalize effectively on new multi-platform opportunities.
With
the dynamic combination of PFT's technology and experience and LaserNet.s
strong local foothold and infrastructure, the strategic alliance
will result in new growth and development opportunities for the
media and entertainment industry in South Africa.
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