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MUMBAI:
Hanmer MSL and MSLGROUP CREATIVE+, part of MSLGROUP, Publicis Groupe’s
flagship strategic communications and engagement company and the
largest PR and social media network in India, today announced five
new clients including ABB, J & K Bank, Gujarat Gas Company Limited
(GCCL), FINO and Courtyard by Marriott, Mumbai for integrated communications
assignments, reinforcing the agency’s reputation as one of
India’s leading speciality communications brands.
Hanmer MSL will provide strategic communications relating to brand
building, corporate reputation management, corporate responsibility
and crisis and issues management. MSLGROUP CREATIVE+, a 24/7 global
design and creative services unit based in India, will also work
in tandem with the Hanmer MSL team to provide clients with a suite
of design solutions.
Commenting on the new business wins, Jaideep Shergill, CEO, Hanmer
MSL, and member MSLGROUP India Management Board said, “Our
recent winning spree is testament to the value we present our clients
through holistic and insights driven communications. Our entrenched
integrated communications offering illustrates our boundless, channel-neutral
approach, spanning traditional PR, social media and marketing. We
are delighted to be partnering leading Indian and global brands,
and look forward to working together to help them grow their business.”
Hanmer MSL will provide strategic communications for ABB, a leader
in power and automation technologies, in addition to social media
engagement with multi-stakeholders and audiences. Hanmer MSL’s
leading financial communications practice has been appointed the
communications partner of The Jammu & Kashmir Bank Limited,
one of the fastest growing banks in India. Hanmer MSL will manage
thank bank’s corporate reputation outside the state of Jammu
& Kashmir. FINO, a business and banking technology platform
has tasked Hanmer MSL with a holistic communications brief to creatively
engage its customers on upcoming innovative concepts. MSLGROUP CREATIVE+
will provide creative solutions for FINO to attract its B2B target
audience.
Hanmer MSL and MSLGROUP CREATIVE+ will also partner to support Courtyard
Marriott Mumbai, one of the newest airport hotels in Mumbai. Hanmer
MSL, communications partner to the brand since 2010, will now work
alongside MSLGROUP CREATIVE+ which will look to elevate Courtyard
Marriott Mumbai’s brand positioning and marketing communications.
MSLGROUP CREATIVE+ will devise a strategy to promote the airport
hotel as the most preferred destination for business travellers,
and leverage its specialty restaurants.
Gujarat Gas Company Ltd has tasked MSLGROUP CREATIVE+ with a design
and creative services brief that encompasses both above the line
(ATL) & below the line (BTL) communications. MSLGROUP CREATIVE+
will provide creative solutions for internal engagement and provide
creative supervision for digital media.
On
Mar 30, MSLGROUP was selected as Campaign’s Asia-Pacific PR
Agency Network of the Yearas a result of our team’s tremendous
growth, diverse capabilities across PR, events and social media,
and innovations such as regular whitepapers and internal Learning
&People Development programs. Click here to read more.
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