Zee Café is ruling the charts in English GEC genre, this
week with 5.3 GRPs followed by AXN - 4.2 GRPs and Star World - 2.8
GRPs. Zee Café, the English general entertainment channel
(GEC) of Zee Network, has also increased its market share to 35%
this week, as compared to 27% last week.
Moreover, all the Top 5 shows in the genre are of Zee Café
with The Mentalist, Make it or Break it and Pretty Little Liars
ruling the roost. Zee Café has witnessed TSPV of 33 minutes,
which is higher than any other Eng GECs in year 2012. Zee Café
has been into top 3 players amongst Eng GECs since the beginning
of Year 2012.
Zee Café once again is a market leader in Bangalore and Calcutta
this week with 7.2 and 22.1 GRPs respectively. Zee Café has
been leading the English GEC genre over the past six weeks in 5
Metros, CS AB 15-24 category. (Source - TAM, 5 Metros, CS AB 15-24
Wk 21 to 26).
Mentalist, is an American police procedural television series, it
follows Patrick Jane, a well-known psychic who becomes an independent
consultant for the California Bureau of Investigation (CBI), he
helps solve intriguing cases and has an incredible track record
for solving serious crimes. After a serial killer named Red John
murdered Patrick Jane's wife and daughter, Jane dedicated his life
to hunting down and killing Red John. To that end he gave up his
lucrative pretence of being a psychic and joined the California
Bureau of Investigation (CBI) as a consultant to the team responsible
for investigating the Red John case, led by Senior Agent Teresa
Lisbon. Using Jane's exceptional gift for observation and his mentalist
tricks, the team is able to close an unprecedented number of cases,
but Jane's unconventional and often outright illegal methods also
bring much censure down on Lisbon's head, making his assistance
both a blessing and a curse. Meanwhile, the hunt for Red John continues...
It or Break It, is an American television drama series that focuses
on the lives of teen gymnasts who strive to make it to the Olympic
Games. The series was inspired by Touchstone's 2006 comedy film,
Stick It. An ABC Family show, nominated for 3 teen choice awards
in 2012 and 2 nominations at the 2011 Teen Choice awards.
Little Liars is a clique of teenage girls drift apart after the
group's leader, Alison DiLaurentis, goes missing. Her body is found
and the girls are reunited at her funeral. All four begin receiving
text messages from the mysterious 'A', who seems to know many of
the group's deepest secrets, some of which only the late Alison
had knowledge of. The girls join forces against A's scheming and
try to uncover the mystery of Alison's death.
- TAM, CS AB 15-44, 5 Metros, Week 26)