| MUMBAI:
Known for her bold business moves, Sulajja Firodia Motwani, Managing Director
of Kinetic Motor Company Ltd, has announced plans to co-produce along with India's
leading business channel, Zee Business, and also host a 13 part special TV show
series - Legends and Legacies". Sulajja's
excellence has not been limited to academics and corporate world only. She excelled
in Badminton at the national level, runs the marathon and has recently walked
the ramp towards a social cause. Legends
and Legacies, a landmark concept on Indian business television, will have Sulajja
in conversation with India's business czars like N.R.Narayana Murthy, Rahul Bajaj,
Adi Godrej, Harsh Mariwala, Navin Jindal and the likes. Their discussions would
focus on the value systems of these businesses and their success secrets, and
would bring out the journey of these legendary business houses alongwith the contribution
they have made to the progress of our country, and in a way helped shape its future. Each
episode will unravel the legacies of these icons in a face to face interview capturing
truly the foundation that has made the business families the iconic towers today.
Commenting
about her new role, Sulajja Firodia Motwani said, "This is a pet project
for me. I am deeply passionate about India and about business, and the effort
here is to bring out the great contribution and archive the triumphs of legendary
business houses of India. A strong value system has been the guiding principles
of our family's approach to business. Infact, the genesis of the Firodia family's
entry into business was an objective to make millions of Indians mobile and bring
self reliance in our auto industry. I was always intrigued to explore what are
those values that had shaped the fortune of other leading Indian corporate houses.
It is a rare experience to engage in discussions with such personalities and not
only to learn from them their untold journeys, but also to chart out their success
stories to inspire other aspiring business-creators. " Launching
the series, Barun Das, CEO, Zee News Limited, "'Legends and Legacies' would
possibly be the first business show in our country focusing on corporate value
systems. To my mind, the value systems and ethics have been the foundation of
every corporate success story. Sulajja came up with questions which possibly an
entrepreneur of her stature could only thought of. It is not like a usual television
chat-show. Rather it is an interaction between two brilliant business minds. Each
episode will be a story of how an institution has been built over the years, pursuing
certain strong value systems and thus shaped the making of India Inc."
Hosted
and co-produced by the dynamic Sulajja Firodia Motwani, scion of an illustrious
Indian business family, the special series (beginning, January 30, ever Saturday
at 9:00pm in Hindi and Sunday 10:00am in English), will showcase the stories
of legendary leaders and the businesses they built. |