Regulators

Ad cap case adjourned till 15 July

Updated: 05:04 pm

 

NEW DELHI: The Delhi High Court today adjourned to 15 July the final hearing of a bunch of petitions challenging the ad cap sort to be imposed by the Telecom Regulatory Authority of India (TRAI), even as it said the regulator will not take any coercive action under the ad-cap regulations.

 



The adjournment by Chief Justice G Rohini and Justice Rajiv Sahai Endlaw was allowed after counsel Neeraj Krishna Kaul representing the News Broadcasters Association (NBA) sought more time to file a rejoinder.

 

The bar on coercive action by TRAI had been given in an earlier hearing and remains in force. However, the Court had said the petitioners have to submit a weekly report on the consumption of commercial airtime in a clock hour.

 

TRAI Counsel Saket Singh opposed the adjournment noting that the matter had come up earlier before the Telecom Disputes Settlement and Appellate Tribunal (TDSAT) but has been transferred to the High Court after the Supreme Court ruled that TRAI regulations could not be adjudicated upon by the Tribunal.

 

He said a lot of time had been, and in any case the Cable TV Networks (Regulations) Rules of 1994 were clear about the ad cap and TRAI had only sought to implement that.

 

However, Kaul argued that the case involved important constitutional issues as they were cases where the freedom of the press and freedom of speech and expression are involved and the case cannot be decided without having all facts on record.

 

Earlier in the hearing on 13 March, TRAI sought early hearing in the case on the ground that it had filed its affidavit and the court gave time to NBA to file its rejoinder.

 

The NBA had challenged the ad cap rule, contending that TRAI does not have jurisdiction to regulate commercial airtime on television channels.

 

Apart from the NBA, the petition have been filed by Sarthak Entertainment, Pioneer Channel Factory, E24 Glamoru, Sun TV Network, TV Vision, B4U Broadband, 9X Media, Kalaignar, Celebrities Management, Eanadu Television and Raj Television.

 

The news and regional broadcasters fear that the capping of commercial airtime will curtail their ad revenues. They also argue that the ad cap must be brought only after the benefits of cable TV digitisation start kicking in.

 

Earlier, the Court had also granted interim relief to Hyderabad-based MAA Television Network against the ad cap regulation. However, the court had also observed that the cap on advertisements is a ‘reasonable exercise’.

 

The broadcasters had on 17 December challenged the ad cap rule in the Court after TDSAT had dismissed their appeal in the wake of the apex Court judgment that the tribunal does not have jurisdiction over TRAI regulations.

 

Four major broadcast networks—Star India, Zee Entertainment Enterprises, Multi Screen Media and TV18 Group—are following the regulation. 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/28/trai.jpg?itok=KUuUSeDL
TRAI to play peacemaker on telecoms interconnect issues

NEW DELHI: Telecom Regulatory Authority of India (TRAI) chairman R S Sharma yesterday said it will facilitate a meeting of telecoms companies soon with an aim to resolve the raging debate regarding interconnection issues between operators.

Regulators TRAI
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Untitled-1_31.jpg?itok=tuIykAul
TDSAT rules in favour of broadcaster against MSO

The Telecom Disputes Settlement and Appellate Tribunal has reiterated that failure to collect fees from subscribers is not sufficient ground for any multi-system operator or distributor for non-payment of earlier dues or monthly subscription to a broadcaster.

Regulators TDSAT
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Untitled-1_17.jpg?itok=graO0b0p
VXL and linked LCOs barred from receiving signals from any other MSO

VXL Digital has been restrained by the Telecom Disputes Settlement and Appellate Tribunal from receiving signals from Indian Cable Net Company Ltd or any other MSO.

Regulators TDSAT
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/26/Prasar%20Bharati.jpg?itok=uoU-dD_3
Prasar Bharati responds to TRAI consultation paper; open to sharing DTT infrastructure

NEW DELHI: Pubcaster Prasar Bharati has sent its viewpoints to the Telecom Regulatory Authority of India (TRAI)'s consultation paper on the involvement of the private sector in digital terrestrial broadcasting (which has been its forte, so far).

Regulators TRAI
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/24/Untitled-1_3.jpg?itok=pH0Gp8Cm
New addl secy, advisor in IT Ministry

Anuradha Mitra has been appointed as the additional secretary and financial advisor in the electronics & information technology ministry. Mitra is a 1984 batch officer of the Indian Defence Accounts Service.

Regulators I&B Ministry
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/21/Untitled-1_39.jpg?itok=5W2oOHeh
TRAI expects stakeholders to work towards infrastructure sharing

India is witnessing a huge growth in the television sector and is on the threshold of complete digitization. The Telecom Regulatory Authority of India has asked stakeholders as to whether they feel the need for infrastructure sharing – irrespective of whether it is cable TV and HITS operators, DTH...

Regulators TRAI
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/20/Prasar%20Bharati.jpg?itok=GxyEXaTh
Prasar Bharati looks at digitizing archives; to seek Rs 250 crore from govt

MUMBAI: Pubcaster Prasar Bharati is taking another stab at digitizing and monetising the huge archival content catalogue that is lying on the shelves of All India Radio and Doordarshan. And it is all set to make a formal request to the ministry of broadcasting and broadcasting (MIB) for nearly Rs...

Regulators I&B Ministry
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/20/trai.jpg?itok=lgOEEN7Z
TRAI extends dates for views on AGR issues relating to Spectrum

NEW DELHI: The Telecom Regulatory Authority of India has extended the dates for getting views on minimum presumptive AGR for Spectrum and VSAT licenses.

Regulators TRAI
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/09/16/Vodafone%20telecom.jpg?itok=YYuiRduc
Trai effect: Vodafone falls in line with Jio

Vodafone telecom service provider is committed to continue playing its responsible role in further developing the Indian telecom sector and in creating value for the consumer.

Regulators TRAI

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories