Qalam 2001 : Rekha Nigam

Qalam 2001 : Rekha Nigam

Qalam 2001

 

Rekha Nigam

 

The 10 commandments of Scriptwriting

The first day commenced with former Sony programming head Rekha Nigam charting out the ten commandments of scripting -

  • Know and respect thy target audience
  • Write for the medium
  • Learn to present your work
  • Never go to a channel with just one concept
  • Thou shalt not flog a formula
  • Innovate Innovate Innovate
  • Thou shalt recharge your batteries
  • God is in the details.
  • To thine own self be true
  • Go forth and multiply
She spoke about the necessity of reaching viewers on their wavelength and language, constantly innovating and exploring new genres, keeping in touch with changing viewer tastes and the importance of presentation of a concept or story to a channel or production house.

TV, as opposed to cinema, is an intimate medium in which you reach out to people in their drawing rooms, she said, requiring a writer to known and respect his/her target audience. A writer also needs to have the courage of his convictions when confronted with objections from channels and production houses, Nigam maintained. Apart from writing, a writer needs to keep reading, watching other media for trends and interact with peers in order to keep abreast with changes, she said. .