Television

IIFA gets ready to invade US

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/03/27/IMG_0120.JPG?itok=bb-vMuwk

MUMBAI: As a part of the ongoing preparations, the International Indian Film Academy (IIFA) held a press conference in Mumbai today, attended by superstars Hrithik Roshan, Shahid Kapoor and Farhan Akhtar. Come April, the Indian Film fraternity will take the United States by storm, as the 15th edition of the IIFA Weekend and Awards will play out from the 23rd to 26th in Tampa Bay, Florida. 

Tampa Bay will bear witness to superstar, Hrithik Roshan’s signature moves as the ace performer takes to the Tata Motors IIFA Awards this year.  Speaking on his performance, Hrithik said, “I have been a part of many IIFAs where I have performed at different locales. IIFA was in fact my first international performance and something I have always treasured. I am honoured to be a part of this major milestone in IIFA’s journey as they venture into the United States of America, showcasing our film industry in Tampa Bay this year.” Roshan has previously performed at IIFA in Sun City, Singapore and Colombo. This will be his first performance in the US in a decade. 

Announcing the winners of the Zest for Stardom Contest, Ms. Delna Avari, Head-Marketing Communications, Passenger Vehicles, Tata Motors said, “Close on the heels of unveiling The ZEST, a true dynamic sedan, from Tata Motors that meshes killer instinct with elegance, we announced the ‘ZEST for Stardom’ on February 26, 2014, in association with IIFA. The response to this unique contest was overwhelming, with entries pouring from all over the globe, including USA. Owing to the phenomenal response we have received, it is our pleasure to announce that there will be not one but three winners, two winners from India and one from USA. We are delighted to announce that Mr. Himanshu Singh and Ms. Pallavi Kalra –from India and Mr. Mohit Batra, from USA are the lucky winners of the Zest for Stardom contest who have been bestowed with a golden opportunity to share the Tata Motors IIFA Stage with actor, Ranveer Singh.”

This year, the Tata Motors IIFA Awards will see the reappearance of one of its best hosting duos, actors Shahid Kapoor and Farhan Akhtar. After their successful hosting stint in Singapore, the actors will reprise their roles this year. Speaking on hosting the Tata Motors IIFA Awards, actor Farhan Akhtar said, “IIFA’s exalted platform has always given me an adrenaline rush. Having received immense love and appreciation for my previous stint as host, I am excited at the prospects of hosting another year of the spectacular celebration.” Playing host for the third year running, Actor, Shahid Kapoor added, “Hosting IIFA always makes me happy, as it as a chance to interact with the entire film fraternity that gathers together, IIFA is the most prestigious award ceremony which honors the best of our Industry.”  

Dance guru, Shiamak Davar will also be a part of IIFA this year as the event’s official choreographer. Renowned for some of the biggest dance performances including his highly acclaimed work on India’s first musical ‘Zangoora’, Tampa Bay will mark Shiamak’s 11th year with IIFA, 

Going beyond entertainment, IIFA has long been committed to building bridges between India and the global arena as it strides across the world.  With the trade relationship between the U.S. and India at its peak, the FICCI-IIFA Global Business Forum creates a perfect opportunity for exchange. This forum will bring together business leaders from India and America to explore new economic opportunities, providing a platform for Indians and Americans to engage in discussion and professional development. Hosted by the University of South Florida College of Business, the forum will be a two-day event on the theme - "Indo-U.S. Partnership: A Catalyst for Economic Growth". Eminent speakers of the event include Rick Scott- Governor of Florida, Bob Buckhorn, Mayor - Tampa City, Vivek Lall- President & CEO, Reliance Industries Ltd, N.R Narayana Murthy Co-Founder and Executive Chairman of Infosys, Dr. R. K Pachauri- TERI Chairman and Chairman United Nations Panel on Climate Change among others. 

Another IIFA initiative, the IIFA Expo is a world fair to be held at the Tampa Convention Center, Florida from 24th to 26th April 2014. Bringing business, products and services from India and USA under one roof, the expo will provide a unique platform to unlock opportunities for businesses and communities, thereby promoting trade and commerce between two countries and cultures.  

Saurabh Dhoot – Director, Videocon group, on this association stated, “In our sixth year of successful association, Videocon d2h along with IIFA, shares a similar outlook of promoting excellence in entertainment. The focus of both IIFA and Videocon d2h is adding variety and value in its entertainment quotient.  Videocon d2h which is now Asia’s Most Promising DTH brand strives to provide the best viewing experience in Asli HD through its DTH services and now reaches more than 10 million homes. We provide a very good platform for IIFA as well to reach out to this discerning audience.”  

Commenting on its partnership with IIFA, Hari Om Rai, Chairman & Managing Director, LAVA International said, “We are proud to be associated with IIFA for the second consecutive year; IIFA offers us a great platform to demonstrate the true essence of our products that are a perfect fusion of looks, experience & performance. With this association we reinforce our brand's promise to create products with an extremely strong proposition that will captivate the consumers.”  

Sabbas Joseph, Director - Wizcraft International and IIFA said “Year after year IIFA has played out at various spectacular locations world over, committing itself to the cause of making Indian cinema global. Loyal to the very cause, IIFA has always lined-up an array of distinguished events which connect India to a global audience. We are confident that events like the IIFA Expo, FICCI-IIFA Global Business Forum and various others will prove to be the perfect bridge between India and the U.S.” 

Anil Khera - CEO, Videocon d2h added, “IIFA is the most awaited Hindi cinema award show due to the scale of its grandeur and global presence. Videocon d2h is the fastest growing DTH service in the country and has been at the forefront of innovation & high quality service in this sector. Videocon d2h would like to partake in promoting our cinema’s rich heritage, cinematic values and its resplendent beauty to delight every individual with the magic that Indian Cinema creates on celluloid through IIFA. This is a very good opportunity for both and we would like to take this association further.”  

Gaurav Banerjee, General Manager, Star Plus said, “We are proud to partner Wizcraft for over the last ten years in  the biggest celebration of Indian Cinema with the IIFA weekend. This year with Tampa Bay as the host, a fantastic line up of talent and support from the industry, we promise to create a blockbuster evening  reaching IIFA to millions of households worldwide through Star Plus.” 

The Videocon D2H IIFA Weekend is presented by Videocon D2H and the Tata Motors IIFA Awards is presented by Tata Motors and powered by Lava Mobiles. The IIFA Weekend & Awards will be broadcast globally on Star Plus, for the 10th year running. Visit Tampa Bay is the Official Destination Partner for the IIFA Weekend and Awards 2014 and Visit Florida, a key partner. Freedom Health Insurance are co-presenting sponsors for the IIFA Celebrations, Tampa Electric Company (TECO), a sponsor of the unique community event of IIFA Stomp and Mosaic, a sponsor of FICCI – IIFA Global Business Forum. Vishal Sarees is an associate partner of IIFA and Jammu & Kashmir Tourism, a partner.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/rps%20%281%29.jpg?itok=xyUC64h7
Smith to lead Motorola-backed Rising Pune Supergiant, Ben Stokes on board

Heralding a new edition of Indian Premier League with renewed hope and vision in their second season, Rising Pune Supergiant, made a dashing entry into the 10th season of IPL, with their dynamic new Captain, Steve Smith and spirited middle order batsman Ajinkya Rahane by welcoming the new addition...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/pacigfic%20%281%29.jpg?itok=ZGmbPGMh
Star World Premiere HD to air 'The Pacific'

Star World Premiere HD, one of India’s leading English Entertainment channel, has been a champion in introducing some of the biggest path-breaking stories ever told. These, coupled with memorable performances, award-winning characters and the biggest stars are sure to raise the entertainment...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/bheem%20%281%29.jpg?itok=swEHQtH7
Super Bheem to be weekly show from 2 April

After the success of the television films on Super Bheem, Green Gold Animation & Pogo are gearing up to present Super Bheem in a weekly episodic format every Sunday, starting, 2 April 2017. The makers of Chhota Bheem, Green Gold Animation has come up with an upscale 3D-off shoot avatar to...

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/Batman-v-Superman%20%281%29.jpg?itok=glffr2iV
'Batman v Superman: Dawn of Justice' TV premiere on HBO & HBO HD

Home to the biggest Hollywood blockbusters, HBO India is all set to host the Indian television premiere of Batman v Superman: Dawn of Justice. The movie will air on 2 April at 1 p.m. and 9 p.m. on HBO and HBO HD. The superhero movie is the first live-action film bringing Batman and Superman...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/channel-v%20%281%29.jpg?itok=3ezp0Kmg
Channel V launches ‘Only On V’, ties up with Sanam

In a step to further strengthen its position as a music channel, Star India’s Channel V has launched Only On V. The platform plans to offer differentiated content akin to the tastes of the new generation which enjoys both Indian and international music.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/zstuido%20%281%29.jpg?itok=CHWVYbdH
English Ent channels witness increased ratings except FX

HBO dropped out of the Top 5 English Movie channels' list this week paving way for the entry of Zee Studio. Players in the genre witnessed mixed ratings. Channels in the English Entertainment genre have seen a steep rise in the viewership except FX.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/nagin2%20%281%29.jpg?itok=eQ4wcoNL
Star Plus & Sony Pal retain respective leadership, Naagin 2 maintains lead

Week 12 of Broadcast Audience Research Council (BARC) India saw no major change in the rankings. Star Plus and Sony Pal continued to lead their respective markets. Zee TV in Hindi GEC Urban market grabbed the third slot, and Sony Entertainment Television slipped to fourth.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/amc%20%281%29.jpg?itok=NDDeZ2CT
AMC Networks promotes Geraud Alazard to SVP - marketing

AMC Networks International, a subsidiary of AMC Networks Inc., has appointed Géraud Alazard as Senior Vice President of Marketing. Promoted from the position of Vice President of Marketing for AMC Global and SundanceTV Global, Alazard now has responsibility for all AMCNI portfolio brands including...

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/30/star-india%20%281%29.jpg?itok=wBlLOULk
Star India producer: Incredible to know about art and evolution of storytelling

"It was insightful to know about the conscious and subconscious mind, and it was incredible to know about the art and evolution of storytelling," said Star India senior producer Avni Bhatija. She was among a gathering of creative heads at Qench Studioz at Lower Parel, Mumbai, recently.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories