Television

Radio Mirchi 98.3 FM rules Kolkata airwaves - as validated by the first MRUC ILT research in the city

MUMBAI: According to the results of the first wave (for Kolkata) declared late on 29 Dec 2006 of the Indian Listenership Track (ILT), conducted by MRUC and ACNielsen ORG-MARG, radio as a category in Kolkata has shown a fast track growth, with Radio Mirchi 98.3 FM being far ahead of its competitors, across various age groups and socio-economic classes. The study indicates that 400.81 million people listen to radio everyday and Radio Mirchi is clearly a preferred choice of with 270.31 million Kolkatans tuning in every day.

Radio Mirchi senior vice president marketing Kaushik Ghosh said, "The study confirms the fact that Radio Mirchi leads with an overwhelming share of the Kolkata market. We have always maintained that Radio Mirchi was the dominant Number One in Kolkata based on the IMRB LT figures. The MRUC ILT figures simply vindicate our stand. Radio Mirchi has more listeners than ALL the other stations put together in Kolkata."

This is the result of the combination of Bengali talk and Hindi music and also having the best programming talent in Kolkata on our station.? He further added, ?Radio Mirchi is the second largest media vehicle in the city, close on the heels of Ananda Bazaar Patrika with a readership of 300 million (NRS 2006). Our next target is to be the largest media vehicle in Kolkata. The ILT results confirm we are the market leaders in the three largest metros of the country and offer the best reach in these three cities.?

Red FM was the next station in terms of reach ? with 70.64 million daily listeners. Aamar FM had 50.82 million and Power FM had only 30 million daily listeners.

The Indian Listenership Track, a product of MRUC and ACNielsen ORG-MARG research, has been designed on the ?Day After Recall? methodology, which provides Yesterday Listenership (YDL) data across all stations in Mumbai, Kolkata and Delhi. The fieldwork for Kolkata was done from mid September 2006 to End November 2006.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/dlf.jpg?itok=04sbgdDF
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/shemaroo.jpg?itok=97d82QDJ
Relive the Golden days with Shemaroo Entertainment’s “Friday Rewind with RJ Adaa”

Consumers are in for a treat as Shemaroo Entertainment has lined up a new series in association with Adaa, consisting of famous Bollywood songs.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/eros_0.jpg?itok=gtjDHe9Q
Eros International’s Marathi superhit Boyz 2 shines at the box office collecting Rs. 13 crores within 10 days of release

Eros International Media Ltd, a leading global company in the Indian film entertainment industry, has announced a very successful performance of its Marathi release Boyz 2 which has collected Rs. 13 crores within 10 days of its release on 5th October.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/Network18_800.jpg?itok=GFctpNpK
Network18 reports improved numbers for Q2 FY19

Mukesh Dhirubhai Ambani’s media arm, Network18, reported improved numbers for the quarter ended 30 September 2018 (Q2 2019, quarter under review) as compared to the corresponding year ago quarter Q2 2018). The company reported 9 per cent y-o-y growth in consolidated revenue for Q2 2019 at Rs 1,237...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/media_0.jpg?itok=uJ3zJdcx
ZMCL reports more than quadruple profit for second quarter

The company’s consolidated operating revenue increased 35.5 per cent y-o-y in Q2 2019 at Rs 168.66 crore as compared to Rs 124.51 crore in the year ago quarter. Total income increased 34.7 per cent y-o-y in Q2 2019 to Rs 170.66 crore from Rs 126.71 crore in Q2 2018.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/wire.jpg?itok=rcsQVpJx
Eros Now Partners with Celcom; Consolidates Distribution in Malaysia

Eros International Plc (NYSE: EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its digital over-the-top distribution service

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/v.jpg?itok=sGu6lo2Z
TV Today Network subsidiary receives IT demand notices

TV Today Network Limited (TVTN) has informed the bourses that its wholly owned non-material subsidiary India Today Online Private Limited (ITOPL) has received separate demand notices from the Income Tax department.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/bbc.jpg?itok=qIYwGGq9
BBC Studios India and Mindshare’s I Can You Can wins two Silvers - Best Branded Content and Best Media Strategy at the Emvies 2018

BBC Studios India and Mindshare, India’s largest media agency, announced that it has won two Silvers at EMVIES 2018

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/HOP.jpg?itok=lvLK36Q0
NDTV launches India’s first mobile-only portrait live channel

New Delhi Television Ltd (NDTV) has launched India’s first mobile-only vertical live channel with the name NDTV HOP Live. India has nearly 432 million internet users and this number is growing at a rate of 4-8 per cent, according to Deloitte’s Technology, Media and Telecommunication (TMT)...

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories