Movies

Word of mouth may help family entertainer

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/07/31/mubarakan.jpg?itok=c2C16zeO

Mubarakan came as a full family entertainer after a long gap, a gap when fillers and mediocre films reigned. However, the film’s opening day collections were poor to put it plainly. To a certain extent, the promotion and the presentation of the film were not quite attractive.

The promos on theatrical as well as electronic media were really dull telling little about the film except that it was about Arjun Kapoor playing double roles with Anil Kapoor playing the uncle. Little was visible or came through about the other aspects, the talented other artistes or, mainly, the music of the film which is its asset.

The film’s projection proceeded more like a family enterprise of Kapoors which is not an added attraction. Father sons, uncle nephews coming together is neither novelty nor assures a draw.

The result was that, the film opened to 15 per cent footfalls on Friday, failed to pick up and ended its opening day with just a little over `50 million. However, the word of mouth was generally positive and the film was expected to gain some momentum over Saturday and Sunday. The Saturday improvement looked good in percentage as it was over 40 per cent but not really since the opening Friday was poor. The collections took a leap on Sunday with double the opening day figures to end its opening weekend with `226 million.

If the film fails to cash in on the positive word of mouth that it enjoys through rest of the week, it is headed to be a loser. Also, because, this is the only week it gets to establish itself as come next Friday, there is a new, bigger release in Shah Rukh Khan- Anushka Sharma starring, Jab Harry Met Sejal.

*RaagDesh is a film about a British era court martial of three Royal Army Indian soldiers who were captured by the Japanese, let off to join Subhash Chandra Bose’ Indian National Army and, later charged for the killing of some soldiers. This film is beyond comprehension.

Which moviegoer would want to pay anything between `100 to 2000 to watch this film when they did not care to watch films on Sardar Patel, B R Ambedkar, Veer Savarkar, Nehru made over the years when even the ticket prices were not so high! The only film on a political leader of whatever we call history which got some attention was Gandhi and that too its English version; the Hindi version simply failed.

The purpose of making this film about ‘unknown heroes’ of IAN defies logic and, why the RajyaSabha TV involved in this project is a question!

As for box office, the film had no commercial prospects to explore to collect a mere `5.5 million for its opening weekend.

*Indu Sarkar is another example of a film which should never have been made. The trade describes this as an enterprise of personal political aspirations. The film on the 1975 emergency bore no relevance a few months after it was over as films made on the subject like KissaaKurseeKa and Nasbandi proved to be capital loss.

This shows on the box office. The film has been rejected. The film collected `26 million for opening three days.

*Munna Michael fails. After a mediocre opening, the only day it picked up a little was on Sunday only going downhill thereafter to end its first week with a total of `308 million.

*Lipstick Under My Burkha managed `105 million in its first week maintaining low but steady collection through the week. The film is holding steady in its second week.

*JaggaJasoos added `73 million in its second week to take its two week tally to `504 million.

*Mom has collected `22 million in its third week taking its three week tally to `318 million.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/Oddball_0.jpg?itok=BG9dmZ7E
Oddball Motion Pictures gets Rs 250 cr for film production

MUMBAI: Oddball Motion Pictures, founded by filmmaker Nitin Upadhyaya, announced its association with Chanda Group where the latter will be funding a seed capital of up to Rs 250 crore for the feature films and original digital video content that will be exclusively developed and produced by...

Movies Movies On Mutiple Platforms
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/15/rmy_0.jpg?itok=lL8qydAg
Cast & crew of 21 sarfarosh: saragarhi 1897 celebrate army day with the 7th Battalion of sikh regiment of the indian army

The cast & crew of 21 Sarfarosh: Saragarhi 1897 commemorated the Army day with the Soldiers of Sikh regiment of Indian army. Actors Mohit Raina & Mukul Dev personally took the soldiers of the Sikh regiment on the tour of the set in Aamgaon where the epic battle of Saragarhi is currently...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/27/manav.jpg?itok=AdsRwhZX
Watch the world television premier of "Nirahua Hindustani"on 30th december at 1 PM only on Dabangg

SABGROUP’S foremost regional channel – Dabangg is geared for the World Television Premier of the highest revenue grossing Bhojpuri Blockbuster of all times, ‘Nirahua Hindustani’. The telecast will air on the 30th December,2017 at 1pm, followed by the repeat at 8pm.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/26/Parikshit-Dar3.jpg?itok=9KjDQiNB
BookMyShow reveals how India entertained itself in 2017

As the year comes to a close, BookMyShow looks back at what entertained India this year, from movies to plays, sports, events and music. In 2017, millions of Indians reached out to BookMyShow to meet their entertainment demands basis which the platform is delighted to present #Bestof2017*.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/22/irfaan.jpg?itok=mWT-Q4_W
Catch Bollywood Actor Irrfan Khan this Week on Off Centre

MUMBAI: This week on Off Centre, Anuradha Sengupta talks to one of the finest Bollywood actors in the industry, Irrfan Khan. From being noticed and welcomed as a romantic lead after 22 years in business to his latest release and love, sex, romance in today’s time, he expresses his views and...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/secret-superstar.jpg?itok=6yxH51NX
Zee Studios International's Secret Superstar hits it big in Taiwan

Zee Studios International has collected $700,681 from its release of Aamir Khan-starrer Secret Superstar in Taiwan, making the movie the widest Bollywood film in the country. The film, which also features Zaira Wasim, lit up the box office in India. The distribution company began the next phase of...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/08/zee-studio.jpg?itok=1xtV1Jhc
Zee Studio to premiere the post-apocalyptic horror drama - MAGGIE!

Zee Studio, the hollywood movie destination, brings the Indian television premiere of Maggie. Starring multi-award winner Arnold Schwarzenegger and Academy Award-nominee, Abigail Breslin, this post-apocalyptic drama premieres on 10 December 2017, Sunday at 12 noon and 9 pm.

Movies Hollywood
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/01/sanjay.jpg?itok=sJJUMOP8
Demonetisation, decline in govt ads impact UFO Q2 numbers

BENGALURU: Indian digital cinema distribution network and in-cinema advertising platform UFO Moviez Ltd (UFO) reported a 12.8 percent year-on-year (y-o-y) decline in consolidated operating revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18) as compared with the corresponding year ago...

Movies Movies On Mutiple Platforms
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/25/Madhavan_0.jpg?itok=AcPIL5R4
The modern day economics of film financing

Only 2 per cent of the total movies released in 2016 in the US were computer graphic (CG) animation, yet they grossed more than 21 per cent of the US box office collection. Strong animation brands have longer shelf-life and generate revenue for years.

Movies International

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories