Poor content blamed on demonetisation

MUMBAI: As the poor run of films continues at the box office, often poor content blamed on demonetisation lately, exhibitors look forward to the release of Aamir Khan's Dangal, due on Friday, 23 December.

*Postponed from its earlier release date of 2 December owing to the effect of demonetisation on the box office, Wajah Tum Ho, released on 16 December, fails to benefit from the move. A disjointed script as an excuse to show love scenes, the film fails to arouse even the initial curiosity as the it had a poor opening of Rs 2.3 crore and ended its opening weekend with Rs 6.7 crore.

*Befikre manages to sustain despite mixed reactions as the film enjoyed no opposition while Ranveer Singh’s growing popularity also helped. The film had a decent opening weekend and went on to add another Rs 14.4 crore during rest of the week taking its first week total to Rs 48.75 crore.

*Kahaani 2 has added Rs 5.6 crore to take its two week total to Rs 29.4 crore. Poor.

*Dear Zindagi collected Rs 4.25 crore in its third week to take its three week total to Rs 62.4 crore.

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