July System, NDTV Convergence to launch ‘Mi SMS’ service

NDTV Convergence and July System have come together to offer consumers a enhanced Mobile 2.0 version based services called ''Mi SMS' promising more personalized, interactive and multi-media experience on mobile handsets.

Users with GPRS connectivity can have access to latest news, stories, videos, stocks and cricket scores. The content will be hosted on NDTV Active.