Reliance kickstarts broadband operations with TV channels

Having laid about 85,000 kms of optical fibre network, Reliance Infocomm has started its broadband operations with the launch of Digital Electronic News Gathering service that enables TV channels to broadcast quality news video from a remote location to the studio directly.

Click here to read the latest issue online.

Various TV channels, including CNBC and Rajat Sharma-promoted India TV, are using our DENG service for broadcasting at a fraction of the cost compared to traditional methods of broadcasting," a Reliance spokesperson said in New Delhi.

He said 106 Reliance Webworlds in 88 cities were equipped with special encoders, adaptors and other equipment and software for transferring the content directly to the studio, which would be connected to high-speed Reliance Data Network

At present, six channels including CNBC are using it to transfer part of their outstation content to their studios, the spokesman added.