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iWorld | OTT |
Netflix CCO Ted Sarandos says India is 'TV starved' |
This could really make television executives in India, who have built a multi-billion dollar business, gnash their teeth.
We are referring to Netflix chief content officer Ted Sarandos' comment at the fifth MoffettNathanson Annual Media & Communications Summit, which is on in New York between 14 and 15 May.
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Television | TV Channels |
'Bigg Boss' holds appeal across languages: Viacom18's Ravish Kumar |
Viacom18's punt on Bigg Boss, the biggest reality show in the country, has paid off in a big way over the last ten years with an astronomical number of viewers on TV as well as the company's digital platform Voot. After entertaining the Hindi masses, Colors launched the show in Kannada, Bengali and Marathi in order to garner regional audiences.
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